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Yuchai heavy industry marketing service conference 2020

March 27, 2020

Li hanyang, party secretary of yuchai group

December 31, with the Focus on the future for 30 years ” As the theme of yuchai heavy industry marketing services conference was held in yulin city of guangxi in 2020, secretary of the party committee Li Hanyang yuchai group, yuchai heavy industry chairman YanMaoLin Eric leung, vice general manager and all management team members, departments, various embassies district manager together with from all over the country dealers, from research and development, marketing, service and other aspects of comprehensive thorough analysis the current situation, seek common marketing job in 2020. The meeting was chaired by liang xiaodong, deputy general manager of yuchai heavy industry.

Yan maolin, chairman of yuchai heavy industry

First of all, by yuchai heavy industry chairman YanMaoLin "cohesion focus thirty years to win the future" the theme of the speech, challenge 30 years endeavor, thirty years trials and hardships, YanMaoLin chairman reviews the bright 1989-2019, yuchai engineering machinery enterprise and the development of the ups and downs, is the first year of yuchai heavy industry development in 2019, yuchai heavy industry from sales channels, to create new map products, and thorough going efforts to promote & other; Two liters and a drop. Yuchai heavy industry co., LTD has been reorganized and started up again, and has made great breakthroughs in the independent research and development of lumbering machines and intelligent Excavators.

2020 is the year to finish building a moderately prosperous society in all respects. Much starker choices-and graver consequences-in & throughout; Plan the closing year. At present, the national economy is growing steadily. Driven by the replacement cycle of market products, the high pressure of environmental protection policy continues, which further increases the market demand for new aircraft sales. Chairman yan maolin made it clear that the year 2020 is a difficult year for yuchai heavy industry. Soldiers throughout the &; Must want to break through the market, reduce cost and increase efficiency, the country four finalize the design of these three battle field to win, let us gather potential to join forces for yuchai two times to create a new chapter.

At the meeting, LAN hongjian, sales director of yuchai heavy industry, made an analysis of the industry sales situation and development trend. Facing the continuous growth of China's macro economy, yuchai heavy industry sales system should work hard internally, optimize the process, establish the decision-making mechanism of rapid market response, and strengthen the cultivation of dealers for fine management externally. The President of yuchai heavy industry engineering machinery research institute introduced the product planning for 2020, and Mr. Mo youyu introduced the traditional products and special products planning of yuchai heavy industry in detail. In 2020, the company will continue to accelerate the product upgrading and development to provide more high-quality products for the market.

Lu jincheng, general manager of yuchai heavy industry marketing center, mainly reported on the marketing work. In 2020, manufacturers should form a joint force, seize opportunities, and seek breakthroughs from six aspects, including key models, channel construction, regional volume, exhibition marketing, replacement and promotion, and innovative services, and put forward specific requirements for dealers' spring sales. Lin kun, deputy general manager of the marketing center, proposed new working ideas on how to improve service and innovate service in 2020.

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Li hanyang, party secretary of yuchai group, delivered a speech

At the end of the meeting, yuchai group party secretary li hanyang delivered a speech, he said the current yuchai group in the second entrepreneurial process, always adhere to the search for breakthroughs in the change, in the change to seek development. This is the courage to change, good at the spirit of change for yuchai heavy industry and yuchai heavy industry dealers are particularly important. In the speech, the actual cases pointed out the development direction for yuchai heavy industry and dealers, requiring yuchai heavy industry and dealers to solve problems with the development thinking, break the conventional thinking, innovate and innovate in the management and operation process, combine their own actual situation, take profit as the purpose, and take a healthy development road.

Finally, secretary li hanyang hopes that dealers have full confidence in China's manufacturing industry, national brands, yuchai heavy industry and dealers themselves. Our way forward is unstoppable.

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Group photo of participants

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Yuchai heavy industry star product

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Yuchai heavy industry star product

According to the agenda of the conference, the dealers attending the meeting took part in the afternoon according to the business direction in turn. Financial business exchange conference ” , & other Marketing professional organization training ” , & other New product experience ” And other professional meetings. The conference has a tight and efficient agenda, frank communication and pragmatic cooperation between the two sides, and the conference has achieved a complete success.

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