January 10, 2024
ERVIEW
Visit·Talk
2023 is a year full of challenges and changes for us.,
But it was a successful year.。
Liebherr Gear Technology GmbH,Our sales team through flexible strategic alignment and innovative approach,Quickly adapted to the new business environment。We focus on improving the customer experience,Through efficient pre-sales and after-sales services,Won the continued support of our customers。Team members' cooperation and hard work have won the company market share.,It provides a broader development space for our business.。
How to maintain efficient and close cooperation in the highly competitive market?,We have invited Liebherr Gear Technology Asia team,Mr. Feng Haitian, Head of China Market, and Mr. Takumi Nagatsuka, Head of Japan Market,At the same time, two regional sales managers from Kempten headquarters were invited.Josef GrünwaldAndGuillaume RothSir。The four managers gathered together for the meeting.“Talk around the stove”,Provide us with more possibilities for diverse thinking and collaborative innovation。
PART 1
The Liebherr Group has been in the Asian market for nearly 50 years.。In recent years,How the Gear Processing Technology Division develops its business?
Mr. Feng Haitian
Since 2014,We have been serving Chinese customers through our sales base in Shanghai.。From 2019,We have built a new factory in Yongchuan, Chongqing and focus on the production of gear hobbing machines and gear grinding machines.,The production is realized、Integration of sales and field services。This allows us to be faster.、Efficiently meet customer needs。
Mr. Takumi Nagatsuka
In 2016, Liebherr Gear Processing Technology Co., Ltd. Tokyo Branch was officially established.,Since then,We have been playing a key role in coordinating sales and service areas.。At the same time,We always maintain efficient collaboration with the service technology team.,This allows us to maintain a high degree of autonomy and flexibility throughout the service.。This independent service model has not only significantly improved our service quality.,It also brings us closer to our customers.,To better meet their individual needs.。
PART 2
In the extensive business layout across Asia and Europe,How do you choose your communication channels to achieve efficient information exchange and collaboration??Are there specific tools or strategies,Help team members in different time zones、Better coordination in different cultural backgrounds?
Josef Grünwald
In transnational collaboration,We emphasize an open and transparent communication atmosphere.,Encourage team members to share ideas、Make recommendations,So as to promote collaborative innovation。The project management tool is also a good assistant for our coordination work.,Through the online platform,We are able to jointly track the progress of the project、Assign a task,And ensure that each member has a clear understanding of the overall goal.。
Besides, me and my colleaguesGuillaumeHe travels to China and Japan two or three times a year in person.,And our colleagues there often visit us.。Sometimes,We can even communicate with customers face to face.。Now we feel very lucky.,Be able to enjoy face-to-face communication again。We've always believed,Such communication is essential for mutual understanding and cooperation.。
Guillaume Roth
When starting a new project,Sales and marketing colleagues are often the first key people to connect with the customer。They play a decisive role in the project.,Because they are responsible for aggregating the critical information that the product sales department needs to prepare the quote。Even during and after quotation preparation,We also maintain close communication with the marketing department.,Not limited to the purely technical field,It also includes more detailed questions on other aspects.。We have been focusing on gaining insight into the root cause of the problem,Keep an eye on what needs to be optimized。When we find the problem,,We will set up the project at the first time.,Appropriate transparency of information within the team,Find and implement solutions together。This close relationship of communication and cooperation,Helps to ensure the smooth running of the project,And make timely adjustments and improvements when needed.。
PART 3
Compared to other regions,We pay special attention to the unique characteristics or challenges of the Asian market.。In your opinion,What might be unique about the Asian market??Do these special features have an impact on our business strategy and operation?How do we respond flexibly and seize opportunities in the Asian market??
Josef Grünwald
In the daily operation of the business,We are deeply aware that every country、Every region,Even each company has a unique culture and way of doing business.。In order to better meet customer needs,Our sales and service teams are characterized by excellent cross-cultural sensitivity,Good insight and understanding of customer needs in different cultural backgrounds。Our work is more than simple language translation.,It also involves the deep interpretation of cultural background.,To ensure that our services and products are relevant and meet the expectations of our customers in all cultures.。This cross-cultural sensitivity is not only a strength of our sales team.,It is also one of the key factors for us to successfully expand the Asian market.。
PART 4
During the special epidemic prevention period,To what extent do you feel impacted or changed by your work??Does this period affect the way you work?、Communication patterns or work plans have had a significant impact?How do you deal with these challenges?,To keep the work stable and efficient??
Mr. Feng Haitian
In the past working environment,We are facing a series of challenges.,Particularly in the service sector.。After the outbreak,Due to travel restrictions,Our colleagues in Kempten, Germany are unable to come to China to give on-site technical guidance.。However,By taking full advantage of online tools and remote support,We have succeeded in ensuring that communication continues to flow smoothly。
The experience of this period has prompted us to take forward-looking measures.。We have strengthened the training of resident service personnel in Asia.,So that they can grasp the professional knowledge more comprehensively.。This is not only a win-win situation for us.,Because we are now able to provide more on-site services on our own,So as to reduce the cost of customers.,At the same time, a more flexible and sustainable working mode has been established in the future.。Through this series of adjustments,,We are embracing the changes in the future work environment.,Maintain efficient operations and provide better service to customers。
Mr. Takumi Nagatsuka
By holding“Liebherr Online Virtual Showroom”And other activities,Even during previous outbreaks.,We are still in close contact with our customers.。In the activity,We even provide Chinese and Japanese live translation services in interactive chat.。We will continue to move in that direction.,Actively expand this mode of live communication.,Engage customers more directly,And build a deeper interaction with us.。This is not only a continuation of past success.,It is also part of our future forward-looking development.。
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