December 12, 2024
December 11, 2024,Dongfeng Commercial Vehicle 2025 Annual Partner Conference Held in Chengdu。Based on the final season of 2024,Dongfeng Commercial Vehicle joins hands with more than 600 dealers nationwide、There are more than 1000 representatives of more than 400 suppliers and partners as well as media guests.,Same frequency resonance,Carry forward the past and forge ahead into the future,To discuss the general trend for the commercial Vehicle industry to a new height in 2025。
Standing Committee of the Party Committee of Dongfeng Motor Group Co., Ltd.、Deputy General Manager Zhang Zutong,Assistant to General Manager of Dongfeng Motor Group Co., Ltd.、General Manager of Commercial Vehicle Business Department of Dongfeng Motor Group Co., Ltd.、Leader of the Preparatory Group of the Party Committee、Zhou Xianpeng, Chairman of Dongfeng Commercial Vehicle Co., Ltd.,Party Secretary of Dongfeng Commercial Vehicle Co., Ltd.、Zheng Hua, deputy general manager,Standing Committee of Shiyan Municipal Committee、Vice Mayor Gao Hongmin,Deputy Party Secretary of Dongfeng Commercial Vehicle Co., Ltd.、Liu Licheng, chairman of the trade union,Liu Zhensheng, Deputy General Manager of Dongfeng Commercial Vehicle Co., Ltd.、Zeng Miao, Secretary of the Discipline Inspection Commission,Deputy General Manager Wu Huaizhu、Huang Zheng、Bai Weizhi,Frank, Assistant General Manager of Dongfeng Commercial Vehicle、Fang Yong,Assistant to General Manager of Dongfeng Commercial Vehicle(Hold a temporary post)Zhang Da and leaders in related fields attended the event.,Liu Licheng presided over the meeting。
Build a new type of partnership,Strengthen scientific and technological innovation,Promote the leap project,Promote the quality of operation to a new level
At the Partner Conference,Published by Secretary Zheng Hua《Strong confidence, reliable and win-win》Thematic report of the conference,Released the 2025 target of Dongfeng Commercial Vehicle:Take reform as the traction,Building future-oriented core competitiveness,Achieve sales of 13.10,000 units、Share 12.5%,Promote the quality of operation to a new level。
Secretary Zheng Hua mentioned in the theme report.,Dongfeng Commercial Vehicle and its partners promote each other、Mutual achievement,It is a symbiosis to develop and expand the industrial chain.,It is a community of interests to strengthen the cause.,Is it to cope with the changes in the market?、The change of consumption、The change of industry、The change of products,Promote Dongfeng Commercial Vehicle to become a world-class enterprise、Strategic Alliance for Revitalizing National Brands。Facing future opportunities and challenges,Hand in hand to promote customer first、Integration of manufacturers、Change and innovation、Brand Upward and Clean Ecological New Partnership,Achieve common prosperity and development。Support for scientific and technological innovation will be strengthened in 2025,Enhance core functions and competitiveness;Drive the transformation of the customer-centric commodity business,Build“Combat platform、Programme platform、Enabling platform”Trinity Marketing Division;Deepen the integration of production and marketing、Production integration、Transparent management of suppliers,Deepening the Leap Project。
Value driven,Technological change,Customer-centric,Build a consistently leading commodity
At the Partner Conference,Published by Li Zhi, Deputy Director of Dongfeng Commercial Vehicle Technology Center《Value Drives Technology Change》Keynote address on technology,Released by Zhou Mingsheng, Director of Commodity Field《Customer-centric, competitive and leading products to help customers succeed in business》Merchandise keynote speech and launch of the 2025 model year car。
Green wisdom upgrade,Technology transition。Li Zhi said,Facing the pressure of increasingly involuted commodity competition,As the third generation of autonomous and efficient intelligent power chain of Longqing,For user diversification scenario,It has completed the commodity layout and high-value operation under the whole scene and working conditions.;Intelligent control through unique powertrain integration,Break through eight core technologies,And that economy of the whole vehicle is realize.、Core features such as power and smoothness are leading in the industry.。In order to meet the new trend of new energy and intelligence in the future,Develop Dongfeng 4.0 New Energy Modular Platform、L2+New technologies such as platform-based intelligent driving solutions、New ecology,It will open up a new situation for Dongfeng Commercial Vehicle.。
Scene segmentation,New product layout。Zhou Mingsheng said,Based on a deep understanding of the scenario and a precise grasp of customer needs,Dongfeng Commercial Vehicle has elaborately created all new products in 2025.,Overlay traction/Carry cargo/Engineering/Special four strains、107 scenes、Fuel oil/Gas/Pure electricity/Hydrogen fuel/Hybrid multi-energy route,247 new models in total。In 2025,Dongfeng Commercial Vehicle will also be listed on the sixth generation vehicle platform.,Low wind resistance cab with new extreme space、New Efficient Intelligent Power Chain、New domain control electronic and electrical architecture、New Intelligent Driving Solution、New new energy modular platform is the technical feature,Covering traditional energy sources、New Energy、Full scene demand of intelligent driving。The new generation platform is Dongfeng commercial vehicle oriented to electrification.、Intelligent、The ingenuity of the globalization trend,Will provide customers with more reliability、More energy efficient、A new, smarter experience。
Standing Committee of the Party Committee of Dongfeng Motor Group Co., Ltd.、Deputy General Manager Zhang Zutong,Appointed by the Group to contact and support the Dongfeng Commercial Vehicle Sector,Deliver a concluding speech to the conference:Facing the current pressure of the commercial vehicle industry,Dealer partners should continue to uphold“Customer first”The spirit of service,The purpose is to help customers improve their revenue.、Provide the best solution for customers,Do it well“Let the customer be moved”The service;“Quality”It is the magic weapon for Dongfeng Commercial Vehicle to win.,Call on supplier partners to control commodity quality and cost advantage,Enhance the competitiveness of the whole value chain;Hope that partners and Dongfeng Commercial Vehicle will work together、Work together,Reshaping the Leading New Advantages of Commercial Vehicle Industry!
Walk in the same direction with one heart,Build a smart marketing system,Win 2025
On the afternoon of the 11th,In the marketing branch,Liu Yizuo, General Manager of Marketing Department《Walk together with one heart to win 2025》Marketing theme report,New Business Director、Huang Shaojun, Director of Business Management Department of New Energy Business Department《Build a New Chapter Together with Cohesion and Leap》Special Report on New Energy。
Cycle drive,Precise penetration。Liu Yi said,Domestic traditional energy demand structure will continue to change,Market rotation is accompanied by opportunities and challenges。On the one hand, it will enhance the ability to define the market.,Drawing the market battle map for partners next year,Lock on the target,At the same time,According to“5 set”Formulate a specific operational plan,Strengthen market planning and active offensive ability,And build new product experience customer development.、TOPCustomer is developing to customer、Five types of customer development capabilities such as five integration of special customers,Build 9 precise penetration systems in place、“153”Customer communication system and 5 customer protection plans。
Cohesive leap,Build a new chapter together。Huang Shaojun said,Carry out“Make a new transition,Create business opportunities together”Co-construction、Share、Win-win concept,Achieve around the sales target,Accelerate the build of vendors and partners、Multi-win pattern of customers。Focus on 2 Persistence—“Insist on commodity navigation,Insist on marketing breakthroughs”;Focus on 2 building—“Create ecological shelves,Create excellent service”,Provide for customersTCOOptimal overall solution。
Enhance innovation capability,Strictly control the quality of new products,Strengthen delivery guarantee,Complementary advantages,Achieve a win-win situation
At the supplier meeting,Released by Assistant General Manager Fang Yong《2025 Supplier Branch Procurement Report》,Zheng Huaping, Director of Quality Management Department《Leading Quality and Creating Value Together》Quality management report。
Fang Yong said,Enhance the ability of technological innovation through cooperation with supply chain,Achieve technology leadership and rapid iteration,Occupying the commanding heights of market competition。Strictly control the positive development quality of new products,Improve quality improvement capability and response speed,Improve customer satisfaction。Closely carry out supply chain information collaboration,Shorten the lead time,Meet customer delivery needs。Zheng Huaping focuses on the improvement of quality essence,From Supplier System Capacity Building、Quality control of new products、Manufacturing quality control、Market quality improvement and so on.,Specific measures and action plans were reported。
Partner hand in hand,Win the future together,Yesterday we stood together through thick and thin,Be crowned with honor today
Coming from a lantern.,To March towards the east wind of the world.,Dongfeng Commercial Vehicle has received dealers from all over the country and even the world.、Trust and support from suppliers and other partners。Take the opportunity of this gathering.,Dongfeng Commercial Vehicle has nominated and presented awards to outstanding business partners who have been working together for many years.,To the friendship of the same boat.“Dongfeng style”Thanks and respect.。
The conference awarded the outstanding contribution award of financial business.、Gold Account Manager Award、DFSWSpecial Promotion Excellence Award、Strategic partner of refitting plant、Service Marketing Contribution Gold Award、Special Purpose Vehicle Sales Contribution Gold Award、Gold Award for Vehicle Sales Contribution、Excellent strategic distributor、Outstanding strategic distributor、Gold Medal New Media Manager Award and many other honors,One of the most bright spots,It was still promulgated at the dinner.“2024 Best Partner of Dongfeng Commercial Vehicle”。
As one of the best partners of the night.,The representative of Dongfeng Cummins feels honored.,Said with emotion when accepting the award.:Dongfeng Cummins was built for Dongfeng,Come for the east wind,It has gone through 38 years hand in hand with Dongfeng Commercial Vehicle.。As the world's leading power solutions provider,Cummins insists on giving the best products and technology to Dongfeng.,Give the best service and price to Dongfeng,Continue to empower Dongfeng Commercial Vehicle,Win-win cooperation!
The representative of Dongfeng Guangzhou Automobile Trade delivered his acceptance speech.,Express:Since its establishment in 2008,What if we did something right?,That is, we have always firmly believed、Resolutely implement,Overall Marketing Strategy Deployment of Dongfeng Commercial Vehicle Headquarters。Because I believe,So see。Because of the action,So get。Future,Guangdong East Trade will take honor as the starting point,Turn Honor into Motivation,It is our duty to defend the soil,Live up to your mission,Do a Good Job as the Main Marketing Force of Dongfeng Commercial Vehicle!
The representative of Chongqing Jiafeng said when receiving the award.:Chongqing Jiafeng has been established for more than 20 years.,I am very happy to receive this honor this year.。Ten years ago,I took over Chongqing Jiafeng from my father.,It took over the responsibility of sales and service of Dongfeng Commercial Vehicle in Chongqing.。My father and I are two generations.,They all adhere to long-term doctrine,We are all single-minded.,I want to do this for a lifetime.。Really treat customers as friends.,Be a family member。Carefully provide customers with the best products and services。We believe,Do your part,Time will not fail those who care for a long time.。
That night,Zhang Xiaofan, General Manager of Dongfeng Commercial Vehicle Co., Ltd.,He expressed his congratulations on the success of the 2025 Annual Partner Conference through video.,And thanks and blessings to the partners present.,And hope to“Help each other in the same chain”The spirit of,Build a new model of win-win cooperation、New ecology,Create a new chapter together,Win-win New Future。
Based on reliability,Customer first,Both inside and outside,Preemption increment,Model 247 Sword Finger 2025
It is worth mentioning that,This conference,Dongfeng Commercial Vehicle Releases 2025 Model Car, Which Is Quite Attractive:A total of 247 new models cover traction/Carry cargo/Engineering/Special four strains、107 scenes、Fuel oil/Gas/Pure electricity/Hydrogen fuel/Hybrid multi-energy route。As the representative of the 2025 model year, 55 brand-new models were displayed in the outfield of the venue.,Is Dongfeng Commercial Vehicle leading in commodities?、Leading technology、Integration of user experience leading layout,Attract numerous praises from the participants。
High-end intelligence,Lead the world。With Dongfeng TianlongGXAs a representativeHi-TruckHigh-end car family,High quality、High reliability、Economical and energy-saving、Intelligent technology,It has become the world's classic best-selling car.,Global annual sales of a single model exceed 10,000,Continuous high-end leadership in the trunk express market。Benchmark imported vehicles,More than 130 new technologies added、New Technology,Reliability is improved by 30%;CarryL2+Intelligent assistant driving system,Pipe connection rate of high-speed working condition system 95%Above;At the same time,Different scenarios for different countries,Developed cold resistance、Resistant to corrosion、Anti-salt fog products,Can meet that extreme requirement of any scene。
Customer segmentation,Reshape the benchmark。Facing the long distance transportation market,Dongfeng TianlongKXIntroduced a number of gas Tractors such as 630 horsepower.,Product features of the two power chains of Longqing and Cummins have been fully upgraded;For the resource transportation market,With Dragon Engine 3.0 of the kinetic chainDGi520 gas Tractor,Economy、The adaptability of working conditions is improved,Create a model of resource transportation commodities;Focus on Lvtong、Fresh fish、Cold chain transportation scenario,Innovative dual cylinder bottom layout,AdoptKLWide-body cab+Lightweight chassis technology,Economy、The comfort is significantly improved;Special purpose vehicle refitting market,Continue the convenience advantage of Dongfeng chassis modification,Many original tops show the ingenuity and excellent quality of Dongfeng Commercial Vehicle.。
Wings of green wisdom,Make a new transition。In view of the rapid growth trend of new energy market,Focus on 26 Segments and Customer Value,Further expansion of new energy commodity line in 2025,Pure electricity、Hydrogen fuel、Hybrid multi-technology route layout,Overlay traction、Engineering、Carry cargo、Special strain,It mainly promotes 70 pure electric vehicles.,Hydrogen fuel vehicle type 10,3 hybrid models。Economy、Power、Full upgrade of charging efficiency,Commodity competitiveness is at the leading level in the industry.。For high-speed trunk lines、Port、Sanitation、Mining area,Push outL2+AndL4 Intelligent driving products,Leading industry in commercial application of intelligent driving。
Advance bravely in the Rapids of the market,Working together with colleagues in the industry。As the business ballast of Dongfeng Motor Group,Dongfeng Commercial Vehicle will take the lead in implementation“Leap project”,Continue to grow stronger and bigger“Circle of friends”,Deepening“Chain”Pick up,Achieve each other with the vast number of partners、Mutual benefit and reciprocity、Win-win cooperation、Grow together。The journey is not over in 2024.,The 2025 plan has been decided.。Let's look forward to it.,Dongfeng Commercial Vehicle will join hands with its partners,For the bright future of China's commercial vehicles,Strong confidence、Casting is reliable、Seek a win-win situation。
Source:Dongfeng Commercial Vehicle
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