September 26, 2023
For in-depth understanding of market demand,Promote the global strategic layout of XCMG,September 2023,Deputy General Manager of XCMG、General Manager of XCMG、Party Secretary Xia Yongyong led the inspection team to conduct an in-depth investigation of the Central Asian market.。
Kazakhstan:Upgrade mode,Consolidate the market
The first stop of the inspection team was the largest economy in Central Asia.——Kazakhstan,Almaty, the old capital of the country,Mr. Xia held talks with XCMG's Kazakhstan subsidiary and several distributors,Listen carefully to the business report of the subsidiary team。General Manager Xia said,XCMG can provide excellent products and competitive business policies to accelerate the progress of the project.。
The heavy Truck market in Kazakhstan is extremely competitive.,Mr. Xia encouraged local distributors to focus on developing products to meet local needs.,Continuously upgrade the market operation mode、Adopt differentiated marketing strategies。
Uzbekistan:In-depth research,Strengthen services
As the most populous country in Central Asia,,Uzbekistan is one of the key markets of XCMG in Central Asia.。For incremental breakthroughs in this market,The second stop of the inspection team came here.,Visited the maintenance station of the largest local agent of XCMG、Spare parts warehouse、Mining area and other facilities。General Manager Xia recognized its diversified business model.,And encourage them to continue to expand their business areas.,Consider introducing more XCMG product lines。
The on-the-spot investigation of the mining area enables Mr. Xia to better understand the needs of customers and the use of Xugong Mining Card.。General Manager Xia stressed,Customer feedback is essential for product and service improvement,It is suggested to improve the construction of spare parts warehouse、Improve the technical level of the maintenance station。
XCMG will continue to provide more customized products and excellent after-sales services for its partners.,Meet the needs of customers in Central Asia,Consolidate and expand market share。
Be sure to move forward,Steady and far-reaching。
The two-week visit has accumulated valuable experience for XCMG's market expansion and product upgrading.,More fully reflects the XCMGDeeply implement the main strategy of internationalizationThe determination of,XCMG is taking practical actions.,Push China“Zhi”Move forward to the world stage。
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