Work hard and set sail，Win 2023。January 29，The eighth day of the Lunar New Year，Marketing Representatives of Yuchai Group Gather at Yulin Headquarters，Hold a grand ceremony for the first line of marketing，Call on all marketing officers and men to remember“Customer-centric”，The opening is the decisive battle.、The combat stance of starting or charging.、Attitude of struggle，Every minute counts，Seize the market opportunities，Strive for the goal of 520,000 engine sales of the whole group in 2023。
Customer-Centric Deployment Operations
At the meeting，Shen Guang, General Manager of Yuchai Group、Wu Qiwei, president of Yuchai Co., Ltd., made the group company respectively.、Operational deployment of Yuchai Co., Ltd.，The business objectives and strategies of each business sector are clearly defined and deployed.。
2023，Yuchai Group will firmly focus on“Implement a concentric and diversified development strategy centered on the power system，Build a collaborative industrial chain”Strategic positioning，Focus on the main responsibility，Dig deep into the main force，Integrate the superior resources of the whole group，Enhance the overall cooperative combat capability of each business sector，Better create value for customers。
Yuchai shares continue to insist“To be an independent professional power system supplier”Strategic positioning，Towards“Do it all、Make new、Be strong”Move in the direction of，Further Accelerate the Reform of Marketing and Service Integration，Pull through the front line to headquarters.、Marketing service process of the terminal，Strengthen the support of backstage capability，Form the front end、Business mode of terminal and background full business chain collaboration，Form an omnihabitat、The whole field、Omnidirectional three-dimensional combat mode，Realize organization flattening and matrix management，Pull the business of each sectorSQCDMFully achieved，Fully meet customer needs，Support the company's strategic development and business objectives to achieve in an all-round way。For customer needs，Yuchai shares will anchor the target，Focus on the market，Quick response、Precise layout、Dare to show the sword，Grasp the product、Main engine factory、Three key points of terminal，Strengthen the two capabilities of products and services，That is，The function of dynamic transmission is preposed，Through engine and Vehicle matching calibration and strategy control，Achieve optimal matching，Endorsed by powerful powertrain technology，Understand the market segments with the support of technology、Understand the car model thoroughly、Thoroughly understand the product，Provide customers with technical feasibility、The most adaptable、Solution with optimal revenue level；Market and channel functions sink to the terminal market，Take the key account department as the core of overall planning，The main engine factory pulls through the needs of the headquarters and the overseas regions.，The end user takes the office as the service carrier.，Fully open up overseas regions to regional distribution partners、Key account channel，Deliver customers faster、Better service.。
Battle Flag Hunting Oath Division Expedition Mission Must Be Achieved
Party Secretary of Yuchai Group、Chairman Li Hanyang and the senior management team of the two companies，And the legion from Yuchai Stock Marketing Company、General Machinery Power Marketing Corps、Marine Electric Power Marketing Corps、Overseas Marketing Corps、Yuchai Core Blue Marketing Corps、Service and Aftermarket Corps；Yuchai Logistics Marketing Corps of the Group Company、Huayuan Marketing Corps、Yuchai Gaorun Marketing Corps、Yuchai Special Automobile Marketing Corps、Yuchai Heavy Industry Marketing Corps and other 13 marketing corps、More than 500 marketing personnel attended the ceremony.。
During this period, the flag-giving ceremony of each marketing corps was held.、Statement and swearing session，The drums thundered at the scene，The atmosphere is warm，Battle flag hunting，The oath is clank。
All marketing officers and soldiers solemnly swear
Our original aspiration remains unchanged.，All for the customer，Create customer value，The mission must be achieved。We are determined not to change.，All for victory，The opening is the decisive battle.，No win, no return.。We must make unremitting efforts.，Play fast boxing，Make a surprise move，Move towards the goal of the whole year！Forward！Forward！Yuchai Marketing Iron Army Will Win！Yuchai will win！Must win！Must win！
Li Hanyang said when he made the recruitment.，Today's Expedition Conference，Yuchai marketing officers and men showed great momentum.，Passion is high、Blood boils。Yuchai Tiejun，Standing proudly in the market for more than 70 years，It depends on never saying die.、The indomitable spirit of struggle。Xiongguan Road is really like iron.，Now step forward from the beginning.，2023，I hope every marketing officer who goes to war，Show more courage.、Greater drive.，And a fearless spirit.，Give a quick punch、Punch hard，Make a surprise move、Make a unique move，Take our vows today.、Promises are fulfilled one by one，Full of victories at the end of the year、Come back full of glory！
The clank oath is the horn of battle.，The hunting flag is the command flag of the charge.。All Yuchai Builders Towards New Goals，Work hard and set sail，Don't be lazy in your work。
