December 11, 2024
At“A family,One heart,Work together,It's going to work”Under the concept of cooperation.,Sinotruk 2025 Family Service Conference was held in Jinan, Shandong Province recently.。The conference brought together partners from all over the country.、There are more than 600 industry experts.,Jointly discuss innovation and breakthroughs in the field of services,Make every effort to plan a grand new blueprint for future development。 At the meeting,Deputy Party Secretary of Sinotruk Group、General Manager Liu Zhengtao delivered a speech,Director of Customer Service Center、Wang Futao, Secretary of the Party Branch, gave a keynote speech.,In-depth interpretation of the service strategy concept and innovative measures in 2025。
Customer Satisfaction Reaches a New High with Multiple Measures
2024,Sinotruk Relatives Service relies on various innovative initiatives,Success creates a glorious monument of service guarantee.。To improve the efficiency of service collaboration,Sinotruk Integrates Service Resources,Form“Truck+Commercial Vehicle”、“Heavy Truck+Light Truck”、“Headquarters+ Frontline ”Synergy of the three major resources,At the same time, 17 major service war zones were established.,Further shorten the service chain、Optimize service system。Second,Build health and stability、Network ecology of positive and sustainable development,For the entry threshold、The evaluation system and other aspects should be optimized and upgraded.。Third,By creating a visualization、Scenario-based、Faster and other whole process service experience journey,Let customers experience the warm service of returning home.。Fourth,Construction of three-dimensional training matrix,Through“Short video+Live broadcast+Practice+In-store training+Replacing training with competition”A three-dimensional form、Diversity Training Matrix,Improve the skill level of service personnel。 Fifth ,Focus on the pain points of network operation,Carry out standard implementation training for service stations jointly with external professional service consulting agencies,Achieve further improvement of channel management。Through unremitting efforts,In 2024, Sinotruk's family service won the recognition and trust of customers.,End customer satisfaction increased to 97 percent.1,A new record high.,Achieve continuous improvement of customer satisfaction for three consecutive years,The quality of network operation has reached a new historical peak!
Any achievement can not be achieved without the hard work of individuals and teams.。At the meeting,Sinotruk solemnly commended the outstanding units and individuals in the service field in the past year.,And awarded the Family Service Merit Award.、Excellent service manager、Family service gold medal stationmaster and many other awards,Encourage everyone to overcome difficulties in the new year、Make another success。
Create Value for Customers and Achieve Future for Channels
Facing the ever-changing market environment、Customer structure and service requirements,Only customer-oriented,Accurate force,In order to win customers in the tide of change.、Win the future。For this reason,In 2025, Sinotruk will adhere to“Create value for customers,Achieve the future for the channel”Service strategy for,Make every effort to build customers、Channel、Sinotruk Family Service Win-win Value Chain。
“Create value for customers”Need to be customer demand oriented,Put the interests and demands of customers first。In order to reduce customer maintenance costs,Sinotruk will improve the rights and interests of customers and accessories.,Enrich all kinds of insurance products,Will“Provide full life cycle service solutions for customers”As a new topic in 2025。Remove the timely“Repair”,Efficient attendance is more dependent on forward-looking“Raise”,For this reason,Sinotruk will continue to optimize predictive services,Through big data analytics and intelligent tools,Have an early insight into the potential failure risk of the Vehicle,Change from passive maintenance to active care。At the same time,Sinotruk family service will continue to follow the policy、Network、 Accessory 、Technology and other aspects to build a comprehensive escort system,And combined with the warm experience of entering the station.、Car intelligent housekeeper、Many warm services such as plateau rescue subsidy,Provide users with the ultimate experience beyond expectations,Further enhance brand reputation。
“Achieve the future for the channel”It needs to be ecological、 Policy 、Talents、Training、Technology、 Accessory 、Operation and other aspects work together.,Build core competitive advantage for channel。In order to achieve this goal,Sinotruk will integrate through business domains、Value chain expansion、Fast repair station hatching、Advanced benchmarking cultivation、Management mode optimization and other measures,Build“ Sunshine •Sincerity•Collaboration•Win-win”The service ecosystem,Combined with five incentive policies for working hours.、Five special subsidy policies and related accessories policies benefit channels.。In the aspect of digital intelligence support,Sinotruk will pass in 2025“Two centers、A platform、A lab”The construction of,Provide all-round technical empowerment for service stations,Drive Vehicle maintenance services to be more intelligent、Develop in a more efficient direction。
Write at the end:Sinotruk 2025 Family Service Conference Successfully Held,It fully demonstrates the outstanding strength and profound foundation of China Heavy Truck in the field of service.,Closer ties with partners have been further consolidated。Look to the future,Sinotruk will unswervingly uphold“Family service”Idea,Continuous innovation of service mode,All-round improvement of service quality,Create higher value for customers,Join hands with partners to open a new era of service,Write a more brilliant new chapter!
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