Competition in China's Excavator Market Is Accelerating，Be in it，Zoomlion is making a top-line charge.。
The latest annual report shows，The past year，Zoomlion Earthmoving Machinery Business，Sales volume and sales volume both increased year on year.、Achieve a breakthrough，Realized operating income of 35% during the period.1.2 billion yuan；Especially at the high end、High value-added representative plate——Field of large-tonnage Excavator，Zoomlion once again shows its dark horse posture，The overall share continued to increase.，Sales rank in the forefront of the industry。
Deep accumulation of technology，Let Zoomlion in the layout of Excavator products，Accelerate improvement。At present, Zoomlion Earthmoving Machinery has become China and even the world.，Most complete product type spectrum coverage，Enterprises with the highest degree of specialization。
【Take the lead in digital intelligence】
In recent years，Global Construction Machinery Industry Enters a New Crossroad，A new round of technological revolution、Industrial transformation has quietly landed.；Digitize、Intelligent、Greening has become the most important footnote in this era.，And accelerate the reconstruction of the century-old construction machinery industry。
He who knows knows，Change wins，Hold on to the winner and the newcomer。With“Product 4.0AInnovation project”Based on，Zoomlion Earthmoving Machinery “Product intelligence”The strategic blueprint is slowly unfolding.， “Green、Intelligence、Efficient”A new generation of earthmoving machinery products are coming off the production line.。Today, Zhonglian Heavy Branch，Already owns 1.5-300 tons full range of excavators，It has formed a perfect product line comparable to the global giants.。
△Operation of Zoomlion earthmoving machinery fleet
Products、Behind the accelerated running of technology，Hiding a low-key but global，Not to be underestimated“Independent Innovation Technology System”。2021 only，The number of patent applications of Zoomlion's Earthmoving Machinery Division increased by more than 60 percent%，Invention patents increased by 80 percent%。
Product intelligence，It's just a starter。
Earthmoving Machinery Manufacturing System of Zoomlion“Intelligent”The upgrade also goes a step further.。The only production base in the world built by Zoomlion to realize intelligent manufacturing of excavators in the whole process has been put into operation.，“Key process data collection rate 100%、Reduce R & D cycle by 30 percent%、Reduce operating costs by 20 percent%、Annual production capacity of 50,000 excavators”，Behind a set of data is intelligence.、The crystallization of wisdom，At this point，On average, it is possible for an excavator to be offline every 6 minutes in Zoomlion.，Once again, the earthmoving machinery sector of Zoomlion has become the intelligent manufacturing of the global excavator industry.“The ceiling”。
△Scene of Zoomlion Earthmoving Machinery Park Intelligent Factory
【Lead customer value】
“Take a step，Look at two steps，Plan three steps”，Strategic Layout of Zoomlion Earthmoving Machinery，Systematic and long-term。
In the Cognition of Zoomlion Earthmoving Machinery，The competition in the excavator industry is not limited to products.，But also through reasonable matching of various models.、Category of products，Build the most reasonable、Optimized solution。At the same time，Plus the ability of financial support.、Service support system, etc.，End users will undoubtedly get a better experience in Zoomlion.，Get more value。
△Zoomlion Earthmoving Machinery Signs Cooperation Contract with Customers
To the entire excavator industry.，This is undoubtedly a very pioneering exploration.，Yeah, right“Future competition mode”A redefinition of。In this way，The goal of Zoomlion's earthmoving machinery is also quite clear.：Reconstruct the future competitive factors，Beyond the competition itself，Create a long-term and sustainable development driving pole。
Aim for that.，Zoomlion earthmoving machinery，An unprecedented deep dive and breakthrough was launched.。According to the plan，Zoomlion Earthmoving Machinery will be developed from、Production、Finance、Service、Five sections of marketing，Help customers in all directions，Become a leader in their respective fields。
The plan has just been launched.，That is to say, it is recognized by users.，More and more partners are joining in，Influence of Zoomlion Earthmoving Machinery in End Customer Groups，Began to grow exponentially；A real win-win drama with users，Kick off the curtain。
【Drive the world】
Compared to China，Overseas Excavator Market and Users，Requirements for the product，More rigorous and harsh；Here，Enterprises can better prove and temper their own strength.。
The last few years，Although the global construction machinery industry is dragged down by the epidemic，However, the overseas market of Zoomlion's earthmoving machinery business，Still advancing triumphantly。In the typical traditional advantage market——Indonesia、Thailand，Zoomlion Earthmoving Machinery Promotes Overseas Reform with Global Village Thinking，Accelerate overseas development，Migrating the ultimate service to the customer site to date，Become a very influential local，Chinese brands with leading market share。
△2023 American Pull Show Site，Overseas Customers Experience Zoomlion Excavator
And in the Middle East，Zoomlion Earthmoving Machinery Large Excavator，With outstanding performance，In just a few years, it has become a standard product for major local projects.。
Deep into Europe，Zoomlion Earthwork follows the trend。Be it Turkey, the gateway to Europe，Or global construction machinery products、One of the birthplaces of technology——Germany，Global R & D of Zoomlion Earthmoving Machinery、Matching、Manufacturing Resource System，Targeted launch of“Target market localization”Grafting China's innovative products，Quickly enter the local head camp。
In more and more overseas markets，Zoomlion Earthmoving Machinery is making Aurora Green one of the bright colors.。
The thickness of accumulation，Determines the height of the future.。
With decades of excavator technology，And the law of industry.、Familiarity with market development and user needs，Zoomlion Earthmoving Machinery is taking the confidence and courage of a world-class enterprise，Strike at a higher goal。
