History is always moving forward in solving problems.，So is Engineer Liu's 20-year grand journey to internationalization.。
2010，Liugong is ready to get out of the global financial turmoil smoothly.，It has sounded the rallying cry for a world-class enterprise.，And then in Europe.、Asia Pacific、Establishment of subsidiaries in Middle East and South Africa，But it is not easy to really gain a foothold in the competitive international market.，There are more high-end markets in Europe and the United States waiting to be conquered.。
“Hand in hand”One of the largest construction machinery manufacturers in Eastern EuropeHuta Stalowa Wola（ Hereinafter referred to as：HSW） ，It is an opportunity seized by Engineer Liu in the crisis and challenges.，It has not only realized the leap-forward development from overseas manufacturing to overseas mergers and acquisitions.，In the future, it will overcome difficulties on the world's top construction machinery stage.、Break out of the tight encirclement，And lay the groundwork for balancing the decline in the domestic market.。
With“Iron Will”Take root in Europe
January 2012，After more than two years of negotiations.，Engineer Liu andHSW Formal signing of the acquisition agreement，AcquiredHSW Civil Engineering Machinery Division and Resta(Dressta)Branding。
This was China's largest investment project in Poland at that time.，Liugong became the successor of Caterpillar in the United States and Komatsu in Japan.，One of the world-class Bulldozer manufacturers who can produce a full range of Bulldozers and master the core technology of large Bulldozers，And.HSW The old Polish state-owned enterprise has also been given a new life.。
HSW The small town of Stalova Wola，Polish for“Iron Will”，It is similar to Engineer Liu's consistent spiritual culture.。Although it is the first time.“Go to sea”Merger and acquisition，But Liu workers with great ambition in the global strategy，Overcome the language、A convoluted background check.、Difficulties such as disagreements with local trade unions，With an indomitable will and a sincere and open attitude, we have contributed to this difficult war.“Transnational Marriage”。
Poland is in Europe.“Crossroad”，As well.“Amber Road”And“The Silk Road”The intersection of.，Its geographical location and strategic significance are self-evident.。Liugong regards Poland as the production base of the whole series of products in Europe.，Not only to produce Ruista brand bulldozers，Liugong brand loaders are also produced.、Excavator and other products，It is not only necessary to acquire the key technology of bulldozers from Europe，China's leading technology should also be introduced into Europe.。
NozzleHSW Shortly after，Liugong will transport six loaders and Excavators to Poland in three months and assemble them by eight people.，In the eyes of Polish workers，This is an absolutely impossible task.，But I saw the Chinese employees working overtime and working hard.，All were deeply shocked.，Also join in the assembly work.，Finally, the task was completed on schedule.。This is a vivid epitome of Liugong's business integration and cultural integration between the two sides.。After many efforts，Engineer Liu completed the manufacturing.、Marketing、Finances、All-round integration of personnel and supply chain，The region spans more than 100 countries and regions.。
“Engineer Liu came to Poland at our most difficult time.，And lead enterprises out of the quagmire in a short time.。”One is in.HSW Said the 36-year employee.，“Engineer Liu's arrival has created more than 1,000 jobs for the local people.，This is a big event that concerns more than 1000 families.。”Hereafter，Liugong also acquired the core parts manufacturer of Ruista.ZZN， Further consolidation of long-term development in Poland。With great contribution and good reputation，Engineer Liu won successively“FDIBest Chinese Investor in Poland”“National Best Employer in Poland”Wait for the title。
The east wind has risen.，Sail against the wind
In Liugong's internationalization strategy，Cross-border mergers and acquisitions are reshaping the global layout.、An important means to build a world-class enterprise。Successful Merger and AcquisitionHSW After，Liugong breaks through the last fortress of internationalization strategy——The high-end markets in Europe and the United States are more confident.。
With Poland as a bridgehead，Liugong speeds up expansion of global territory。Establishment of Liugong Machinery Hong Kong Company，Build a global capital operation platform；Liugong's manufacturing bases in Brazil and Argentina were established one after another，Strengthen localized production in Latin America；Completion of Liugong's new European headquarters，Support for Liugong's business growth in Europe，Become an important hub for Liugong to support global users；China.、India、Poland、United States、Five R & D bases in the UK are interconnected.，Develop more high-end products for global users、High efficiency、High quality products。
The rapid development of overseas business has also balanced the pattern of Liugong's heavy dependence on the domestic market in the past.，Improve the ability to resist risks。Especially in the cold wave of the domestic market from 2011 to 2016.，Overseas business outshines others.，The export volume has repeatedly reached new heights.。2015，Overseas sales revenue accounts for more than 30 percent%，To reach the best level in Liugong's overseas history。2021，Sales revenue from mature markets such as Europe and the United States accounted for nearly 30% of Liugong's overseas sales revenue%。Look at the present.，Facing the decline of domestic market，Engineer Liu is committed to the layout.、The benefits brought by deep cultivation of overseas markets are particularly evident.。
As a national equipment manufacturing enterprise“Go to sea”A forerunner.、Seeker，Liugong's internationalization strategy coincides with the country's long-term opening to the outside world.。Over the years，With“One belt and one road”Initiatives continue to go deep and solid，Liugong follows the pace of the country，Participate in construction from“One belt and one road”China-Laos Railway, the first project，To establish Liugong Indonesia in the layout、Thailand and other subsidiaries，Engineer Liu should be fully internationalized.、Fully intelligent、Based on a comprehensive solution，In“One belt and one road”Regional Construction of Localized Sustainable Development Ability。
In“Go to sea”In the wave，Have no experience，There is no shortcut.，Engineer Liu can also work hard.、Face difficulties head-on，From going out、Walk in to walk up.，Over the past 60 years, Engineer Liu has become more and more vigorous.，Take one's time，Step by step, it has grown into a respected international famous brand.，It has made an indelible contribution to the rise of China's construction machinery industry.。
The east wind has risen.，The great ship Liugong is braving the wind and waves.，Steadily heading for high-quality development“New Blue Ocean”。
