September 19, 2020
February 29 “ Be kind and beautiful. Go for the light. Zoomlion Earthmoving Machinery co., LTD. Public welfare HIGH night live broadcast grand launch. During the outbreak of the vulcan mountain hospital, by more than 60 million netizens love the ldquo; The little green army; Once again, the Excavator was launched, presenting the first immersive live-streaming event for global customers by means of online live purchase, creating a pioneer feast in the construction machinery industry.
▲ zoomlion earth moving machinery “ The little green army;
industry big coffee appeared, zero distance to introduce the classic model
At the beginning of the activity, zoomlion Earthmoving Machinery co., LTD. Executive deputy general manager yuan ye appeared in the studio with ze75e-10, ze205e-10 and ze365e-10, three classic models of e-10 series Excavators. Slowly driving out of the small, medium and large dig, deep fusion “ Modular platform + intelligent products ” The core concept of product 4.0 is to focus the public's attention with a touch of aurora green coating, and the streamlined cover has a strong sense of science and technology. Yuan ye in-depth analysis of the performance and market advantages of the three products, he said, e-10 series Excavators have undergone 15,000 hours of durability test, the whole machine has undergone 2,000 hours of durability test, and in the ldquo; Smart & throughout; , & other Economic & throughout; , & other Reliable & throughout; And other dimensions for customers to create greater value, it can be said that the market has passed the test of the industry value model.
▲ zoomheavy earth moving machinery co., LTD. Deputy general manager yuan ye depth machine
four super haoli won't lose, make up your mind to enjoy
Except during the live broadcast from time to time send red rain and sorrow, zoomlion Shi Weizhi Earthmoving Machinery marketing company deputy general manager in view of the customer pay deposit during live, live released the quad hao li attractive preferential policies, in addition to the decision that send, excavator model and a $1000 fine accessories, can also receive the highest 20000 yuan the cost deduction vouchers and win huawei mobile lucky prize, welfare, awards, fully lit the enthusiasm of the customers to pay the deposit, the participants have to praise the active point, ignited a public welfare HIGH purchase and the flow of the night.
▲ zoomlion earth moving machinery marketing co., LTD. Vice general manager shi weizhi released the quadrupleside gift
1 yuan public interest auction, super seconds kill heartbeat
In addition to the surprise of the prizes and gifts, the public welfare HIGH shopping night also prepared for the majority of customers unexpected surprise. During the live ceremony, ze60e-10, ze75e-10 and ze215-9 were auctioned for at least 1 yuan. Within the time limit, bright price auction, seconds to kill the end, a hammer final sound, so that customers do not leave the door to enjoy real discounts, experience the real auction heartbeat.
▲ ze60e-10, ze75e-10, ze215-9 excavators from 1 yuan auction
a hundred regimentals fight with 50 members, and grab the right to use the excavator for half a year
If the construction machinery industry has the most worthy to buy the excavator, it must be zoomlion earth machinery e-10 family in the small excavation series. It is not only the hunan satellite TV star detective program permanent guest bai jingting in the concert opened the excavator, or the company sales hotline was repeatedly asked “ Hot style & throughout; During the live broadcast of the product, the most exciting part is the part of the hundred regimens war. As long as the payment of deposit reaches 50 people, the group can extract the half-year use right of the e-10 series ze60e-10 small excavation. This wave of promotion is unprecedented, pay attention to traffic is climbing, message area interaction again and again, the atmosphere is hot. Up to the end of the activity, a total of 12 hundred regimental wars were held, a total of 12 lucky customers who won the right to use ze60e-10 small excavation for half a year were selected.
Starting from 19:30, in less than one and a half hours, there were more than 60,000 viewers watching online, and 620 orders were signed, making a new breakthrough in online sales in the industry. In the release of the order grand occasion, zoomlion vice President, earthmoving machinery marketing company general manager guo xuehong said: “ During the special period, the charity High purchase night broadcast transformed the offline activity into online broadcast, creating an innovative mode for the construction machinery industry under the Internet marketing reform. In the future, zoomlion earthmoving machinery co., ltd. will continue to drive product, service, marketing reform with innovation, with better products, more excellent technical services, more convenient marketing model to serve the majority of customers, and the majority of customers. Throughout the &; Zoomlion earthmoving machinery company solemnly promises that the proceeds from the live broadcast ceremony will be donated to public welfare organizations in a fixed proportion to help the country fight against epidemics. In the Thanksgiving achievement development, in the development does not forget the country, zoomlion earthmoving machinery company will continue to innovate and change, leading the industry pioneer.
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