The 2019 Business Conference of Degong Road Machinery themed by "New Platform, New Leap" was grandly held in Dezhou Solar Valley Micro-E Hotel on February 25, 2019. Kicking off at 9 o'clock in the morning, the conference gathered nearly 300 new and old customers and partners of Degong, as well as industry experts throughout China.
Du Yuntai, deputy general manager addressed a speech
From persistent promotion to a market pioneer
Du Yuntai, deputy general manager of the company, introduced Degong's cold-recycling products and market development situations. Degong's first pavement cold recycler marketed in 2003, by virtue of its construction process of "energy conservation, environment protection, and cyclic regeneration" - recycling all waste pavement materials and on-site recycling, and its construction features of short construction period, low cost and high efficiency, was widely recognized. Up to now, its construction area has covered more than 30 provinces and cities in China, even involving some foreign markets such as Russia and Zambia. Through unceasing enhancement, Degong's cold recycler has been provided with competition capability in product quality and performance following the continuous improvement and has been recognized and trusted by customers. With a social inventory of more than 400 and a forefront market share for consecutive years, it has become the preference to replace similar imported equipment. In the meantime, it has also made outstanding contributions to the construction of blue sky and white clouds and the development of circular economy.
Technological innovation put forward a comprehensive solution
Li Fuchun, director of Road Machinery room of the R&D center, detailed the performance and merits of the current major Road Machinery products of Degong. The company, oriented by the customer demand, has never stopped the upgrading and innovations in the quality and performance of cold-recycling products; and with the virtuous cycle of producing one generation, developing one generation, and reserving one generation, the company constantly introduces new product at an interval of two years more or less. The mechanical and hydraulic types, as well as the DGL460, DGL550N and DGL700N products series enable the smooth on-site cold-recycling operations of different grades of pavement. The company has made a big push in product innovation, research and development and has also developed new plan on research and development since joining in Shandong Heavy Industry Group. The design of DGL530 hydraulic and DGL800 new cold recyclers featuring better performance and more stable quality that will provide customers with higher quality construction solutions will be completed in the first half of 2019.
Users' praise - a witness to product strength
The users are endowed with the highest right to judge about the product quality. User representatives from Fengshun in Xuzhou City, Dacheng in Hebei Province and Shangqiu in Henan Province made a speech successively to introduce their cooperation process with the Degong road machinery. They proved the narrower gap from the imported brands, high-quality and speedy service and high cost performance of Degong's road machinery series with their practical experience, embodying the advantages of Degong's products. The speeches of several user representatives echoed a strong favor from the present users.
Degong specially launched an attractive business preferential policy for the users attending the conference and each user that pays a deposit will get a mysterious gift pack, encouraging the customers to attend the conference and place an order.
New platform offers new opportunities
Li Dianhe, the chairman of Degong, addressed the conclusion speech to appreciate the new and old customers for their support and great kindness for Degong. He also introduced the excellent achievements of doubled growth in 2018, as well as future advantages and development plans of Degong. The company was officially incorporated in Shandong Heavy Industry Group in 2018. Under the guidance of the Group's strategic planning for 2020-2030, the company will provide customers with a full range of construction solutions through a series of construction machinery products, such as Bulldozers, Road Rollers, Pavers, Graders and Milling Machine of Shantui Construction Machinery Co., Ltd., Excavators produced in Jining and Linyi, heavy Trucks produced in Yangzhou, and Degong's loaders and cold recyclers, with resort to new platform of the Group's engineering machinery sector, which also providing new opportunities for the future development of Degong.
Mr. Tan Xuguang, the chairman of the Group, proposed to speed up the planning and construction of new factories for Degong Machinery at a visit Degong for inspection, which has obtained the support from the municipal government with an approval of 1,000 acres of industrial planning land, 30,000 units of an annual output of planned loaders, 500 cold recycler, and RMB2 billion to be invested in the new factories, and the starting standard has reached the level of production management for the best companies in this field. Chairman Li Dianhe said, "I believe that Degong's production capacity and quality will reach a very high level after the completion of the new factory, but more importantly, our cold recyclers will also be provided with a very good level of production capacity and product quality, so that we can serve our customers with higher product quality and accessory service support."
China has made great efforts in infrastructure construction for the past few years. In 2018, the total investment in highway construction in the country was RMB2.3 trillion, and the mileage of national highways above Class IV reached 4.86 million kilometers, of which the expressway reached 142,500 kilometers. The investment in highway reconstruction and expansion is accelerating, especially the investment in grade improvement of county and township roads with lower design standards is growing, presenting a huge market space for cold recyclers. Degong will be unswerving in the two product strategies of loaders and cold recyclers, and achieve mutual benefit and win-win with our agents and customers!
The new platform, endowed with continuously upgraded product quality, innovative research and development technology, and more comprehensive construction solutions, will introduce greater development opportunities, and greatly enhance the confidence and purchasing enthusiasm of Degong's customers and partners. Especially, an order surge was set off at the on-site visits to the company in the afternoon.
In 2019, Degong will make more investment in technological transformation to enhance product competitiveness, try to raise the product quality through conversion from the sales drive to product drive, actively correspond to the Group to speed up the lean production of Degong, promote large-area management and improve service levels, provide better products, services and more favorable business policies for Degong's customers, and create new opportunities for Degong with the support from users. With the new platform facilitating a new leap, Degong will surely usher in a broader future!
