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News Center > News List > More Good News for XCMG Brand’s “Going Global” LW180K Loader Settles in Brazil

More Good News for XCMG Brand’s “Going Global” LW180K Loader Settles in Brazil

August 13, 2014

XCMG Brazil is soon to further expand its market space by officially launching into the market the new product LW180K Loader, becoming another piece of good news for XCMG brand’s “Going Global”.



XCMG Brazil, as the bridgehead by which XCMG makes inroads into the South American market, gets control over the key position of the South American construction machinery production and operation sector. With mushrooming of the global integrated production system, small-scale loader witnesses an ascending trend in South American market. To seize the opportunities, XCMG formulated a development strategy to make its small-scale loader production Going Global. By formulating the project plan, planning the project as a whole, implementing the project entirely, segmenting the project into phases, and executing project steps one by one, XCMG progresses steadily with the strategy. By now, LW180K loader production process documents have been prepared, relevant hardware facilities are being purchased, and complete loader, large KD parts, and CKD parts container schemes are being devised intensively. In the future, XCMG will take LW180K loader’s “Going Global” as a favorable opportunity, endeavor to keep abreast of overseas industry park construction, guide XCMG industries to transfer abroad in order and by stage and gradually cultivate a favorable pattern in which XCMG goes global, invests in building factories and creating brands and seeks profits from overseas markets.

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