From November 20th，People's Daily Overseas Network“A record of going to sea”Publish a series of reports on Liugong.，The first report focuses on the high-quality development achievements of Liugong's internationalization。Follow up，This special topic will also publish more Liugong series of reports.，Stay tuned。
——The following is the full text of the report——
Engineer Liu's series of reports①
A record of going to sea“Liugong equipment is better than other brands.，He is our good helper.”
“Liugong Excavator is powerful，The operation is simple，Comfortable driving，It's an excellent piece of equipment.。”At the construction site of a commercial district not far from Abidjan, the economic capital of Cote d'Ivoire，Operators driving Liugong ExcavatorAumaricSay。Not far behind him.，Liugong loader、Excavator、The four equipment of roller and Grader are working in an orderly way.，Dig the earth、Transshipment、The foundation is flat at one go。
Liugong equipment was praised by Cote d'Ivoire partners。
It is understood that，Abidjan, Cote d'Ivoire has a tropical rainforest climate.，The climate is high temperature and humidity all the year round.，The working environment is relatively harsh.。“Under such circumstances,，Many European and American brands‘Not acclimatized’，Liugong equipment still performs well with good performance.，Won the praise of customers.。”Liu Qiaoli, marketing manager of Liugong West Africa, said.。It is reported that，At present, Liugong has exported more than 20000 products to Africa.，Users in almost all countries in Africa，This year, thousands of equipment were delivered to the Ghanaian government at one time.。“Africa is the earliest overseas market that Liugong has entered.。Since Liugong landed in the African market,，It will continue to grow and develop.。Liugong has set up subsidiaries and offices in several key markets in Africa.，And attach importance to localized operation，Provide excellent products and services for local customers。”Li Yi, general manager of Liugong Africa, told the People's Daily Overseas Network.。
Liugong Equipment Successfully Delivered to Ghana
Unlike Côte d'Ivoire, a tropical coastal country，Uzbekistan is far from the sea，Deep in the interior of Asia，The whole year is dry and rainless.，Most areas are dry and hot in summer.。The unique geographical location has brought rich mineral resources to this country.，It has also created conditions for Liugong construction machinery and equipment to enter the Uzbekistan market.。Ma Zhongping, a researcher at the Xi'an Geological Survey Center of the China Geological Survey, said.，In recent years，Improvement of Investment Environment in Central Asian Countries，And formulate a development plan for the geological prospecting industry。For example，Uzbekistan is committed to strengthening reform in the field of geology and mineral resources.，Increase the opening of the mining market，Attract foreign investment into the mining sector。
Seize the development opportunities，With their own outstanding performance，Liugong Equipment is now in Uzbekistan.“Climb into the ground、Busy work”。A coal mine operator in Tashkent, UzbekistanRa-sulSay：“The performance of Liugong loader is excellent.，Better than other brands of equipment I've driven before.。”The relevant person in charge of the Tashkent coal mine said frankly.：“Loaders working here face tough challenges every day.，On the one hand, we have to face the harsh construction environment such as high dust.，On the other hand, they have to bear high-intensity work.，Very test the reliability of the equipment。Liugong equipment has stable performance，He is a good helper in our coal mine.。”
According to Uzbekistan Daily News Network，Liugong has provided Uzbekistan with a wealth of construction equipment products.，Due to reliability、Innovative and efficient，Able to handle the most difficult construction tasks，Ideal for all types and sizes of construction projects。UzbekistanUzNewsThe online article said，Liugong Construction Machinery has a complete range of products.，It is the first brand of machinery and equipment products in China.，Meeting the needs of the Central Asian region，To provide reliable products and services for customers in various industries。
“Internationalization is like planting trees.，Whether it's desert or iceberg.，Have to plant the trees.，Let it take root、Sprout、 Grow up ，Deeply rooted in the soil，A luxuriant forest。”This sentence inspires every Liu worker who struggles in the international front line.。With a conviction as firm as planting a tree，Groups of international workers have overcome many difficulties in their work and life.，Let that from“Long Teng Back”Southwest small factories coming out of the wasteland，In more than twenty years, it has been realized.“Link global customers”A big dream。Nowadays，Engineer Liu has experiencedOverseas marketing、Overseas Manufacturing and Operations、International mergers and acquisitions and integration“Trilogy”，Has been formedResearch and development、Manufacture、Marketing、The international mode of post-market integration。In more than 170 countries worldwide，Liugong products can be seen everywhere.。
Ambition does not stand，Nothing can be done in the world.。Liugong completes the overseas scale of China's construction machinery industry、Behind the international layout with wide coverage，It is a precise prediction and correct policy.。
2002，Liugong took the lead in proposing the construction of an open and internationalized Liugong in the industry.
2003，Opening the first dealership in Morocco，Officially open the international layout
2004，Establishment of the first overseas subsidiary
Between 2007 and 2008，Engineer Liu, India、North America、Latin American subsidiaries were established one after another
2009，Build a factory in India，It pioneered the landing of China's manufacturing base in India.……
Lu Ying, deputy Secretary-General of China Construction Machinery Industry Association, said.，With the development of China's construction machinery industry,，There is no capability gap between domestic brands and international brands.。Due to the brand positioning formed in the international market for a long time，Domestic Brands Should Move from China's Leading to the Global Leading，It still faces certain challenges.。However, under the gradual optimization of the sales channel layout,，Leading domestic construction machinery enterprises will enter the harvest period in the overseas market。People's Daily Overseas Network learned.，Machinery and equipment are leading the future market，Strong infrastructure development，Particularly in emerging economies.，Vigorously promote the market demand for construction equipment，And this trend will continue.。China's machinery and equipment rely on technology、Overall advantages such as products and services，Exports showed a steady and positive trend.。
“In recent years，Liugong adheres to the international business strategy of high quality and sustainable development，Further enhance overseas business operation capability，Actively innovate overseas business model，Quickly seize overseas market opportunities，To improve the satisfaction of overseas customers，Establishment of overseas service call center、Carry out overseas skills training and skills competition and other activities。No matter in the past、Now or in the future，Engineer Liu always regards internationalization as a long-term strategy.，Unswervingly push forward in depth，Join hands with global distributors and partners，Create higher value for global customers。”Zeng Guangan, chairman and CEO of Guangxi Liugong Machinery Co., Ltd., told People's Daily Overseas Network.。
Wen Tu|People's Daily Wang Chongbin
