October 23, 2024
October 16, With“Concentrate on one thing,Pursue the dream to the new”The 2024 Micro Excavation Conference was held in Xi'an, Shaanxi Province.,For the sixth time in a row, Caterpillar is the main sponsor.,Carry many classicsCat®(Carter)Mini Dig Shining Appearance,And bring multiple wonderful experiences to customers.。
“Star”Model Explosion site
At the current micro-excavation conference,Caterpillar proudly showcases its popularClassic star model——CatMini Dig 301.7 CR、302 CR、303 CR。
These three models,By virtue of itCompact body design、Excellent performance and excellent handling,It has won good reputation and wide recognition.。At the scene of today's micro-excavation conference.,Customers are not onlyAppreciate these classics at close range,You can also test drive in person.,Experience the superior operation of the equipment。
The test drive is undoubtedly a highlight of the conference.。The customer operates the machine in person,Experience the flexibility and efficiency of the device in a simulated work environment。Whether it's a narrow urban space,Or a complex construction environment?,CatMini Dig can rely on its excellent performance.,Easily handle challenges。
This personal experience,Let the customer be rightCatMini digging products have a deeper understanding and understanding.,It also provides a direct and powerful reference for their choice of purchasing machines.。
Caterpillar also held a grand handover ceremony for customers on site.,Deliver the golden key symbolizing wealth to customers。
With the help of star players Participate in the grand event together
In addition to the wonderful product display and test drive activities,,Caterpillar has also orchestrated a unique“Basketball Celebrity and Your Heartbeat Journey”Activity,Invited domestic basketball legends.——Liu Yudong、Bartel、Jiao Jian,Visit the conference site and interact with customers。
These three famous basketball players,Not only has he won the admiration of countless fans with his superb skills and brilliant career.,With his indomitable doer spirit and positive attitude.,Become an example for everyone to learn.。Their professionalism coincides with Caterpillar's brand philosophy.——“Work hard to achieve dreams”。
At the conference site,They share themselves with customers through hard work and effort.,The process of realizing basketball dream step by step,At the same time, they also participated in a series of wonderful interactive activities.,Push the atmosphere of the scene to a climax。
The participation of basketball celebrities adds fun and surprise to the live event.,It also invisibly brings customers closer to Caterpillar.,Enhance the customer's sense of identity and belonging to the brand。
One person at the scene has more than 20 units.CatThe customer of Mini Dig said.:
“I'm rightCatThe brand has a special liking,Keep startingCatMini Dig,Mainly becauseCatThe product quality is reliable、Efficient and durable,The service is also considerate enough.。Today's event is full of experience.,Shoot、I was impressed by the interactive games.,I also took the opportunity to feel the brand charm of Caterpillar at close range.。”
In the afternoon value sharing session.,Hu Wei, General Manager of Caterpillar Small Infrastructure Business Unit Sales in Greater China and India, and Caterpillar Small Infrastructure Business Unit Sales in Western China、Hu Junfeng, regional manager of North District and South Korea, conducted《A powerful partner for doers》Theme sharing,Combined with company history、Brand spirit、Innovation of products and technologies,Let the field machine friends have a deeper understanding of Caterpillar's outstanding strength from nearly a hundred years of accumulation.,And the vision of helping customers work hard to achieve their dreams。
Speech by Hu Wei, General Manager of Greater China and India Sales, Small Infrastructure Equipment Division, Caterpillar
Caterpillar Small Infrastructure Division West China、Hu Junfeng, Regional Manager of North District and Korea, made a speech.
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