Highlighting the strength and strength of Chinese manufacturing, "Zhonglian Heavy Branch appeared in CCTV the Year of the Loong Spring Festival Gala" won the best brand communication award in the industry.

October seventeenth，2024 China Construction Machinery Marketing&Post-market conference kicks off in Wuhan, Hubei。It was released at the meeting“Top 10 Marketing Events of China Construction Machinery in 2024”，Among“Zoomlion Unveils CCTV the Year of the Loong Spring Festival Gala”It fully demonstrates the great power's style of heavy equipment and the strength of Chinese manufacturing.，It has attracted wide attention and heated discussion around the world.，Evaluated“Best Brand Communication Award”。

“Zoomlion Unveils CCTV the Year of the Loong Spring Festival Gala”Evaluated“Best Brand Communication Award”

In the program of CCTV Spring Festival Gala Year of the Loong.，Zoomlion Shines as a Representative of Chinese Equipment Manufacturing Enterprises，A total of hundreds of pump Trucks、Crane、Excavator、AeriaL Work Platforms stand in great numbers.、Line up in turn，Bring a strong sense of technology and machinery。Performance of Aerial Work Platform and Skid Steer Loader，And the staff of Zoomlion.“It's pretty well done here.”And“We built it”，It makes people's blood surge。These ingenious content creation，A visual presentation that combines a sense of technology and art，Let industry、Perfect combination of mechanical beauty and song and dance beauty，It highlights the high spirit of China's advanced equipment manufacturing enterprises.、A positive image of extreme progress。

Zoomlion Makes a Splendid Appearance at CCTV the Year of the Loong Spring Festival Gala

After the program is broadcast，“Zoomlion Unveils CCTV the Year of the Loong Spring Festival Gala”By the major media、New Media，In press releases、In-depth interpretation、Short video and other forms of global dissemination。At the same time，Zoomlion is still WeChat.、Micro-blog、Tik Tok、Quick hand、Video numbers and other platforms have been widely disseminated at home and abroad.，And produced the related exclusive expression package.，Ignite the enthusiasm of communication in the way of community communication，Form screen-brushing level transmission in the whole network，It continues to arouse the attention and heated discussion of the whole people on the equipment manufacturing industry.，Occupy the highland of the Spring Festival transmission，To the audience at home and abroad to fully demonstrate the great power of heavy equipment style.，It also further demonstrates the company's youth.、Diversification、High-end image，It has been widely praised。

In recent years，Zoomlion's frequent appearances at important events，And through on-site activities、IPBuild、Cross-border joint names, etc.，Continuously show and strengthen youth、Diversification、High-end brand image，Widespread across the globe“Circle powder”，While further enhancing the brand influence,，It also shows the leading strength and hard core of China's advanced manufacturing.。

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