February 02, 2024
On the afternoon of February 1st,Xizhu Company 2024 Market、The overseas work deployment meeting was successfully held in Xi'an.。Meeting to implement the annual working meeting of the Group、The spirit of the market operation deployment meeting and the company's annual work meeting,Summarize the market operation in 2023,Analyze and investigate the problem、Study and judge the current situation,Plan and deploy the key work in 2024。Secretary of the Party Committee of the company、Chairman Peng Zhengyong attended the meeting and made a speech.,Company leader Hu Lin、Beam steel、 Li Yi 、Zhang Yongwei、Bai Pengyu attended the meeting,Vice General Manager Li Hailiang presided over the meeting.。
Peng Zhengyong pointed out,Review and summarize the marketing work in 2023,The marketing system fully embodies the leading role,Overfulfill the annual task target,Do not shoulder the heavy trust and hand in excellent answers。Since the establishment of the Overseas Business Department at the end of the year,,A great deal of meticulous work has been done,It's a good start for 2024.、Take a good step.。Combined with marketing work in 2024,Make arrangements and deployment from three aspects.。One is to enhance marketing awareness.。Marketing is all-encompassing.,It requires high comprehensive ability of individuals.。Marketers should actively embrace the market,Make friends;To improve the sense of market smell,Take the initiative to find business opportunities;To Win Trust with Honesty Quality,Expand“ Friend ”Circle;Be based on“Altruistic”Heart transposition thinking,Enhance the breadth of cooperation;Be based on“Dare to bite the hard bone”A tenacious will,Fight until you can't do anything;Be based on“Win at the front end”The idea of、“Plan first”Consciousness,Carry out the whole process planning guided by the goal of success;With the ability of specialization、High-quality literacy to win the trust and cooperation of users。Second, we should accurately grasp the key points of operation.。Equipment manufacturing business should focus on the main business.,Deeply expand the value growth point of equipment,We should attach great importance to the development of the whole chain of new products from development to sales.,Thickly planting new products and new quality productivity,Accelerate the promotion of new products into the market,Form an equipment industry chain and value chain with CCCC characteristics。Pavement construction business should make good use of the first-class qualification of highway general conTractor,Around the big traffic market,Following the joint bidding of the Group and the Engineering Bureaus,Accelerate integration into the general contracting environment,Realize controllable contracting risk、Breakthrough in profitable general contracting projects,Help market operation to improve quality and efficiency;Energy and environmental protection business should accumulate landing cases,Speed up the approval and promotion of the temporary construction project department scheme of CCCC Standard Edition,Do a good job in the whole chain service system oriented by customer satisfaction.,Speed up the development of new products。Overseas business should focus on“Internationalization of the company”Shengwei takes measures simultaneously,Improve compliance system construction,Make every effort to enhance the value contribution of overseas business to the company。The whole company wants“A game of chess”,Make every effort to support and serve overseas business development,Ensure that overseas business becomes one of the incremental protagonists。ThreeIt is necessary to achieve internal coordination.。We must speed up the transformation of ideas.,Speed of active integration,It is necessary to further strengthen the functional departments of the group.、Interactive communication of the Engineering Bureau,Do a good job of cooperation and support for the Engineering Bureau;We should seize the opportunity of synergy.,Release the effect of collaborative docking results,Take the initiative to sink third-level companies,Implement collaborative communication。At the meeting,Li Hailiang, deputy general manager of the company, made a speech entitled《Steady Progress and Continuous Struggle to Promote the High-quality Development of Market Operation to a New Level》Market Work Deployment Report。Bai Pengyu, deputy general manager of the company, made a speech entitled《Overseas Priority Market Expansion, Steady Progress and Strong Layout》Report on overseas work。
The Overseas Business Department made a report on the key work in 2024.,Equipment Branch、The pavement engineering branch makes typical case analysis respectively.。
Adopted at this meeting“Scene+Video”Convened in a manner,Market Development Department、Overseas Business Division、The marketing personnel of each branch jointly attended the meeting.。
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