With the end of the year, the closing battle of the heavy Truck industry has become white-hot.，In November, the sales volume of each enterprise became an important weight to win the championship.。According to CAAC data，November 2023，Domestic heavy Truck market sales 71107，Sinotruk holds the top spot with sales of 14352 Vehicles.；Sinotruk 1-Cumulative sales of 224229 Vehicles in November，Market share 26.1%。2023“Progress bar”Only one month left.，How easy is it for other enterprises to catch up?？Sinotruk has locked in annual sales ahead of schedule、Market share“Double champion”。
Innovative Marketing Wins People's Hearts and Salutes Behind Double 11“The loveliest person.”
In recent years，With the development of e-commerce economy，Speeding up the time limit has intensified the competition in the transport industry.，This year's Double 11 Shopping Festival，Domestic Express Logistics Encountered Great Challenges。Sinotruk Takes Enabling High-quality Development of Logistics Transportation as Its Responsibility，Market-oriented，Focus on the needs of shippers，Relying on Leading Technology to Build Excellent Transportation Equipment，To fuel this carnival.。
Double 11 period，Sinotruk launched“Relatives send gifts to buy Double 11——Sinotruk Double 11 Card Friends Care Action”，Give back to card friends with great benefits，Salute behind Double 11“The loveliest person.”。Sinotruk's HOWO、Shandeka、HOWOThe three major brands of light Trucks hold thematic live broadcasts respectively.，Product Manager Online Business，Focus on high-powered gas Vehicles、“The Lu version”Truck、Commander in Chief 8ATAutomatic light truck and other popular models，Bring professional interpretation and industry outlook to card friends，And send Shanghai quantity welfare.。At the same time，Launch Top 10 Exclusive“Relatives”Service guarantee，Help Card Friends Win Double 11。Advanced Innovative Marketing of Sinotruk，Let the brand tonality of Warmth Heavy Truck be deeply rooted in the hearts of the people，Become a big winner in this Double 11。
Continuous development of gas vehicle market, many products burning the whole country
November，Gas vehicle market has cooled down，But compared to oil prices，Natural gas still maintains a significant price advantage.，It is expected that，The terminal sales of domestic gas heavy trucks will reach a new high in 2023.，And return to the rising stage in the first quarter of 2024.。Sinotruk makes the best use of the situation，Continuous layout of gas vehicle market，Shandeka、HOWO gas vehicle products lead the country in sales in November。
November，10th Anniversary of Shandeka ListingWP15NGHigh-powered Gas Tractor Product Appreciation Meeting in Linyi、Bozhou、Tangshan、Successfully held in Yinchuan and other places，Several Handover Ceremonies for Major Customers Successfully Held。Period，“Five-Star Million Knights in Shandong Region”Formally established，Go to an efficient appointment with more millions of knights。24-30 November，Shandeka high-powered gas and dual-fuel Tractors in Suzhou one after another、Wada、Appear in Shangqiu and other places，The scene set off a subscription frenzy.。
Sales of HOWO gas vehicles also showed impressive results in November.，Created a record high subscription volume.。November，Sinotruk HOWOMAX/TH7/WP15NGThe gas car is in Luliang、Shijiazhuang、Shanxi and other places hold listing tasting meetings，The total number of subscriptions at the event site reached 793，Set off a new wave of subscription boom；Same month，HowoMAX/WP15NG 30 530 horsepower gas Tractors delivered to major customers in Qinghai，With“Thunder Power”Coping with the extreme environmental test of the plateau；At the same time，Double 11 Shopping Carnival，The subscription volume of HOWO gas vehicles in China has reached a record high of 2166.。
Full Series of Products Strive for the First, Full Operation Scenario Shines Brilliantly
Sinotruk“Build a world-class full-range commercial vehicle group”For the vision，Vigorously promote the layout of a full range of products，Actively enabling the whole scene in the subdivision field。November 18，Sinotruk delivers 100 Shandeka muck trucks to major customers in Shanghai，Interpreting the Most High-end with German Full Attendance Quality，To contribute to the growth of urban construction quality in the new era。
Truck market，Sinotruk has launched a number of word-of-mouth products with leading technology and perfect quality.，Enabling high-value intercity express logistics。November third，Shandeka's New Truck Is Popular in Shanxi Yuncheng with High-end Quality，Demonstrate the strength of efficient products to create wealth；On the eve of Double 11，HowoTX7/WP6T“The Lu version”Truck，In the name of the ancient BMW.，Create a magic weapon for freight Forwarders to cope with the peak challenges of logistics，As soon as it was launched, it set off a wave of ordering.，117 orders were obtained；November twenty fourth，Sinotruk HOWOTX7/WP6T “The Lu version”Enjoyment Purchase of Truck Products Held in Qingdao，87 orders were obtained on the spot.。
Conclusion：Gou Rixin，Ri Ri Xin，You Rixin，Sinotruk works hard on product innovation and marketing innovation，Sales are on the rise。Sinotruk always upholds“Customer satisfaction is our aim”Core values，At“Fight for the first place”Brave the wind and waves on the road.，Take the responsibility as the most important tool of the country，Cherish the dream of a powerful automobile country，Leading China's Heavy Truck Industry to Continue Upward。
