Chen Huiqian, Member of the Standing Committee of Putian Municipal Committee and Minister of Propaganda, and His Delegation Visited Haishan Machinery for Investigation

November 27, 2023

November twenty third，Standing Committee of Putian Municipal Committee、Chen Huiqian, Minister of Propaganda, Visited Haishan Machinery，Conduct research and guidance on enterprise brand building and publicity work。

Lin Aiping, the chairman of the board、General Manager Yan Binglei accompanied，Minister Chen and his delegation visited the company's achievement exhibition hall and production workshop.，Detailed understanding of the company's development process、Main products、Market sales, etc.，And how to further enhance the brand value and visibility of enterprises.、In-depth discussions were held on promoting the development of enterprises.。

During the discussion，Minister Chen first positioned the enterprise development of Haishan Machinery.、The product advantages are affirmed.，It also gives guidance and suggestions to the brand building and publicity work of enterprises.。Minister Chen pointed out：Brand building and publicity is an important guarantee for the development of enterprises.，It is the key for enterprises to enhance their core competitiveness and market share.。She emphasized that enterprises should pay attention to the accuracy of brand positioning.，Explore the advantages of enterprises and products，Highlight the focus of publicity，Actively expand publicity channels and methods，Make full use of all kinds of new media platforms，Gather the resources of all parties inside and outside the enterprise，Mobilize the staff、Partners and others help enterprises to spread and forward together.，Improve the visibility and influence of enterprises。At the same time, the government propaganda department will also strengthen the support and guidance for the propaganda work of enterprises.，Multiple channels、All-round display of high-quality private enterprises in our city，Reflect the characteristics of each industry，Establish a good image of Putian private enterprises。

Chairman Lin Aiping said：Next, the company will further strengthen its investment and efforts in brand building and publicity.，Continuously enhance the brand image and value，Build“Made in Putian”Business card，Promoting the High-quality Development of Putian's High-end Equipment Industry。Yang Yiqun, Vice Minister of Publicity Department of the Municipal Committee，Standing Committee of Licheng District Committee、Minister of Publicity Department Lin Suyin and others accompanied the investigation.。