We can often see such scenes in the countryside of Europe and America.，The owner drives a pickup Truck with a skid or a micro digger.，Matching two or three accessories，Complicated construction operations can be completed in one afternoon.。But in the Chinese countryside,，Often a family needs more than a dozen people to help build a yard.，Even the whole village came to eat at the meal time.。Of course, there are factors of customs and habits.，But it is undeniable that advanced production tools will bring about the subversion of productivity and value.。
More than 95% of Excavator attachments are installed in Europe%，It is diversified、Specialization and other characteristics，The general perception of users makes the market mature.。But in China，The accessories industry is still at a relatively early stage.。We've been saying this for over a decade.，China's accessories market is a blue ocean.，Because everyone knows.，With the improvement of user awareness、A rise in labour costs、Development of application fields，It is an inevitable trend to replace manual labor with multi-functional accessories.。But now it seems，Want to drive through this area.“Blue Ocean”But it has to go through several storms.。
From“Barbaric growth”To intensive development
The last ten years，The development of China's accessories market is obvious.。A large number of manufacturing enterprises have emerged under the extensive market demand.，As small as a workshop、Individual processing households，As large as listed companies、Group Company，The scale varies。Although there is a degree of involution，But on the whole, they can find their own living space.。
About accessories，There are two things that need special attention this year.。
The first one，The main engine factory began to make accessories.。In 2023, the construction machinery industry is at the trough of cyclical shocks.，Insufficient demand in the front-end market（Practitioners have a deep understanding.）。1-Sales of Excavators and loaders fell sharply in October，Host manufacturers have designated the accessories as a new growth point.。A number of main engine factories have begun to set up the department of accessories./Branch office。
The second thing，November 18，China Construction Machinery Industry Association has established a branch of accessories.。The status of accessories as a branch of construction machinery has been formally established.（The European and American markets have already divided the mainframe and accessories into two major sectors.）。
You know，The explosive growth of China's construction machinery in the past two decades，Accessory manufacturing enterprises mainly support the main engine factory as suppliers.，Therefore, although a large number of accessories manufacturers have emerged in the past ten years.，But the overall scale is not large.。There are professional advisory bodies to assess that the accessories are a 10 billion-level market.，However, most of the domestic head construction machinery main engine factories have a volume of 10 billion.，Some of them have reached 100 billion.。“Giant”The end will inevitably accelerate the industry's involution.，The development of the accessories industry will also“Barbaric growth”Move towards intensive。
High-end accessories，There is a technical threshold
Some may ask.，When the giants come in, will they?“Unify Jianghu”？Just like the high-altitude machinery industry in the past few years and the Excavator industry earlier.？
In my opinion, it won't.（At least not for a long time.）。First of all, the furniture industry has its own uniqueness.，It is not a single-category product line.。In view of the development of European accessories，There are hundreds of branches in this industry.、Thousands of models of products，Not all classifications support large-scale production.。Enterprises specialized in manufacturing accessories，Products usually only cover a dozen categories.。
Europe has many high-end brands.，The products mainly involve milling and planing.、Milling and digging、Cut、Recycle、Wrist and other fields，Municipal、Mine、High-end demand such as roads has a high market share.。But the traditional hammer、Clamp、Cut、Grab、Drill、Change it、Landscaping machine……Wait, it's rarely involved.。And there will be new ones in this industry every year.、Customized non-standard machines are developed.。So I think it is very difficult for enterprises to use all kinds of accessories.“Catch all”。
Secondly，From the perspective of demand，Users often pursue cost performance when buying simple accessories.，Like a small tamper head、Wooden clips and so on，The single value is low，Change it if it's broken.，These accessories may be small processing enterprises.、Workshops are more competitive than big factories.。High-end and complex accessories users are more in pursuit of professionalism and reliability，These accessories often have professional thresholds and technical barriers.，For example, high-end milling in Europe、Hydraulic wrist products, etc.，It is also difficult to be replaced in the short term.。Even if there are similar products.，It is also difficult to get user approval without sufficient reliability verification.。For example, milling products applied to tunnels，The cost of missed work in a single day may far exceed the value of the accessory itself.，Customers will certainly choose stable performance.、High-end products with lower failure rate。
All things considered，The development of the domestic market is somewhat similar to the early trajectory of the European accessories market.：1985-In 1995, the genus of Europe entered the outbreak period.，There are nearly 100 large and small manufacturers.，There are more than 30 large-scale manufacturers after the big waves washed the sand.。So，We go through one or several industries.“ Storm ”Inevitably。
Of course，We also need to see the positive impact of the intensification of accessories.。Construction machinery giants have begun to produce accessories.、Industry associations began to pay attention to accessories.，Contribute to the formation of industry norms，Help to improve product quality、Unified technical standards。Eliminate inferior products，Optimize market structure，Finally, a benign market competition will be formed.。
But no matter how the furniture industry develops in the future,，As a professional for more than 20 years,“Old soldier”I always believe：The enterprises that can really bring value to customers can really win the market.！
Introduction of the author：Guo Debiao，21 years of experience in construction machinery application technology，GetCCTV-1 Labor Model Title
