October 30, 2023
With“Help each other with one heart,The future is promising”As the theme“2023 China Construction Machinery Marketing&Post-market conference”In recent days“City of the Asian Games”The curtain came down in Hangzhou.。From the manufacturer、Agent、More than 300 industry representatives and media representatives from technology service providers and the post-market participated in the event offline.。The conference gathers industry wisdom.,The contribution is valuable、A brilliant exchange of wisdom、Deep collision,And proven industry solutions。“Top Ten Marketing Events of China's Construction Machinery in 2023”The results of the selection were also released at the meeting.。XCMG Road“Serve wholeheartedly”BrandHonored“Best Customer Care Award”。
“Top Ten Marketing Events of China's Construction Machinery in 2023”Pay close attention to and study the development trend of China's construction machinery marketing,Selection is the planning of construction machinery enterprises、Typical marketing events organized and successfully implemented。They are innovative marketing models of enterprise marketing teams.、Combine vertical and horizontal channel resources、Reconstruct marketing competitiveness、Repeatedly exploring and practicing the embodiment of marketing evolution。And Xugong RoadRenew the service brand、“Serve wholeheartedly”BrandThe release of,Exactly for service engineers.Image and appearance、Workflow、Service commitment、Code of conductA new upgrade。
As a leader in China's construction machinery industry,XCMG always adheres to the road“Customer-centric”The concept of service,Continuously introduce innovative service models,WithPursue customer satisfactionIt is a key task。Officially released in 2023“Serve wholeheartedly”Brand,It is a major upgrade of XCMG's road service team.,It is also a key measure to continue to lead the development of the industry.。
At the same time,The whole year planned by the team“Service Wanlihang”Activity,On the basis of being close to customers,Show“Whole heart”SatisfactoryFull life cycle、Full value chain services。13 service teams,Hundreds of R & D、Quality、Production、Sale、Service personnel linkage,Visited 26 provinces、Thousands of customers in municipalities directly under the Central Government,Active maintenance of equipment,With“Whole heart”Attitude leads sustainable development of the industry,Showed to the world“Serve wholeheartedly”Strong strength and influence of the brand。
On Xugong Road“Serve wholeheartedly”In the brand,We see the future development trend of the industry.。OnlyContinuous innovation、Focus on customer needs,Only in this way can we remain invincible in the fierce market competition.。Look to the future,The road service team of XCMG will continue to uphold“Serve wholeheartedly”Brand concept,Grow with global customers,Promote the sustainable development of the construction machinery industry。
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