2023，Commercial Vehicle industry stabilizes，It just passed“Jin Jiu”Reveal a pleasant fineness。September，China Heavy Truck ranked first in domestic heavy Truck sales by virtue of its 21462.，The accumulated sales volume of heavy Trucks in 2023 is 191366.，With a market share of 27.1%，Become the industry's leading champion in the first three quarters of this year。
Sustained industry leadership，It confirms the strong strength of Sinotruk.，At the same time, it should be.“The industry runs fast.，And a tap belt.”。China Heavy Truck, which continues to be far ahead，How to maintain inexhaustible power?？Sinotruk made a series of innovative marketing moves in September.“Highlights”It may reveal the mystery.。
Hard Core Product Strength Is Just Red to Win Gas Vehicle Market Breakthrough Battle
For the heavy truck market“Golden September”A reappearance of，The gas car is“Take the credit”。2023，Gas Vehicle Market Shows Explosive Growth，Sinotruk follows the trend，Step up the layout of gas vehicle products，With high technology、Excellent quality、Strong production capacity to meet the needs of card friends；At the same time，Good News of Gas Vehicle Marketing Activities Across the Country in September：“Solar Term King Burning Engine Creating Wealth——A New Generation of Weichai Gas Engine HOWOMAXProduct tasting meeting”It ended successfully in Lvliang.，On-site subscription of 168 vehicles；HowoTH7 Dangerous Chemicals Gas Tractor Delivered to Major Customers in Xinjiang in Batch；“German Quality Enjoyment Upgrade”Celebrating the 10th Anniversary of Shandeka's Listing and Gas Tractor Product Tasting Meeting in Nanyang、It was held simultaneously in Xuzhou，Chop 86 units respectively、88 units，Put on a single explosion“A tale of two cities”，And later in Bengbu.、 Fuyang 、Jining、Chengdu and other places blossom the ultimate charm，Set off a subscription frenzy。
Extreme product strength is the killer weapon for Sinotruk gas vehicle products to win the trust of customers.。Sinotruk brand new“The king of solar terms”Carry the exclusive Wuji of SinotrukSPower chain，Weichai 54 is adopted.16%High thermal efficiency engine，Lightweight technology、Ultra-low wind resistance and other systems, multi-pronged approach，Solar terms“Be superior to others in skill”；Relying on Sinotruk Digital“Lighthouse factory”Zhi Zao，Limit verification of the whole vehicle exceeding 20 million kilometers，Have a global top supply chain，Highly efficient and reliable, best in the industry；More comfortable driving，Intelligent vehicle management、Escort all the way by car，Create a worry-free experience of creating wealth。Sinotruk ShandekaG7SGas Vehicle Anchors High-end to Create a Powerful Tool for Wealth Creation，HowoMAXGas vehicles become the main force in the compound transport market，HowoTX7 Gas vehicles focus on the ultimate release of resource transportation“Earn” Energy ，A number of gas vehicle products are jointly aggressive.，Achieved the sales story of Sinotruk in September。
“Double section”Juhui Has Weight, Sales Volume Is Rising and Powerful
September is just right“Double section”Eve，Heavy truck industry marketing war is imminent。Sinotruk Attacks Strongly，“Celebrating Reunion and Affection in the Golden Autumn——Sinotruk Mid-Autumn Festival&National Day Double Festival Great Benefit and Customer Care Action”Grand opening，Carry out online live broadcasting and offline customer visits、Thanks and other innovative marketing actions，Defend old friends with sincere care，Meet new friends with solid and informative benefits，Achieve a win-win situation of traffic and sales、Win-win between brand and card friends。
During the event，Howo、Shandeka、HOWOLight truck grasp“Mid-Autumn Festival”“National Day”Schedule brings three live broadcasts，General manager、The product manager parachutes into the live broadcast room to interact with the audience.，Answer card friends' questions and bring exclusive industry outlook，Red envelopes shake coins、A lucky bag、Car models and other gifts around the luxury to send non-stop，The official Tik Tok live broadcast room of Sinotruk is very lively during the Double Festival.，Greatly stimulated the enthusiasm of card friends to participate.，Contributed to the conversion of offline orders。
Offline activities are more exciting.。Sinotruk Takes Double Festival as an Opportunity，Are introduced into the store courtesy.、Deposit inflation、Add and exchange purchase gifts、Over-value financial subsidies、Multiple benefits such as free physical examination of vehicles，Attracted a large number of customers into the store.。“Full of love for the Mid-Autumn Festival and the National Day——HOWO Truck Golden Autumn Customer Appreciation Event”，Through the regional fuel-saving competition、A small symposium、Resident Tour Exhibition、Car handover family meeting、Customer visits、Various marketing activities such as customer appreciation meetings，In-depth visits to more than 20,000 customers，Especially“Full of love for the Mid-Autumn Festival and the National Day——Sinotruk HOWO“King of solar terms”Brand Grand Ceremony and 18 Cities Double Festival Great Benefit Group Purchase Fair”Burning up many parts of the country；Sinotruk Shandeka launched“Full Moon and Happy Reunion in Mid-Autumn Festival——Shandeka Mid-Autumn Festival Customer Care Action”，Visited more than 5000 customers，Pull the order increment；Thousands of offline marketing campaigns，It paved the way for Sinotruk's sales to reach the top in September.。
The highlight of Sinotruk is more than that.，September 22—23，2023 The 7th China Used Commercial Vehicle Conference，Sinotruk HOWOMAXTractor、Sinotruk ShandekaG7SThe tractor both won the award“2023 National Commercial Vehicle Industry Excellent Value Preservation Rate Model”，The ultimate product strength of Sinotruk products has not only won the trust of the terminal.，At the same time, it has obtained the certification endorsement of the industry authority.。
Write at the end：Enter October，Heavy truck brands are gearing up for battle“Year-end exam”，Sinotruk Seizes Market Opportunities，Layout in advance，Precise attack，Launch an impact on the annual heavy truck sales champion，More toward“Build a world-class full-range commercial vehicle group”The vision of the enterprise is to step on the song.。
