Accelerating the Deepening of the African Market, the Nigerian Subsidiary of Zoomlion Opened

October 07, 2023

Recently，Zoomlion's Nigerian subsidiary opens in Lagos, the largest port city，Marking Zoomlion“Localization”The strategy is further deepened in the West African market.，Overseas layout is more in-depth、Perfect。Same day，Many customers and guests participated in the opening ceremony.，These include Guo Pengwen, the outreach consul of the Chinese Consulate General in Lagos.，As well as representatives of 6 Chinese enterprises and 25 local African enterprises.，They all expressed their best wishes for the opening of the Nigerian subsidiary of Zoomlion.。Ding Song, the country manager of Zoomlion's subsidiary in Nigeria, together with his team members and product line business representatives, warmly received them.。

▲Opening ceremony ribbon-cutting

▲Opening ceremony site

Excavators were also on display at the opening ceremony.、Crane、Bulldozer、Concrete mixer Truck and many other products。Activity site，Staff patiently explain and answer questions for customers，Highly appreciated by customers and guests，Many customers also expressed a strong intention to cooperate.，The atmosphere at the scene was very warm.。

▲Nigerian subsidiary employees explain products to customers

▲Customers visit the product display area

Ding Song, the national manager of Zoomlion's Nigerian subsidiary, introduced in detail the significance of the opening of Zoomlion's Nigerian subsidiary to the customers and guests on the spot.。Ding Song said：“As the world's leading supplier of construction machinery and equipment，Zoomlion has the strength and ability to provide a full range of construction machinery products.。With the opening of the subsidiary，A large shipment of equipment will arrive in Nigeria.，To lay the foundation for the expansion of Zoomlion products in the Nigerian market。At the same time，The Nigerian subsidiary has formed a stable service team.，Be able to provide continuous after-sales service for customers，Let customers be satisfied with the products and services of Zoomlion.。”

▲Speech by Ding Song, Country Manager of Nigeria Subsidiary▲Group photo of on-site staff in recent years，Zoomlion Deeply Implements New Development Concept，Take a picture“Be in charge、Make it deep、Do it thoroughly”The principle of internationalization，Continue to deepen international development and industrial layout。Zoomlion is one of the earliest Chinese equipment manufacturers to enter the African market.，The layout of the African market is becoming more and more perfect.，It has become the main construction machinery in Africa.、One of the exporters of agricultural machinery。This time, the Nigerian subsidiary of Zoomlion opened.，It will help to radiate Zoomlion's high-quality products and services to the West African market.，Further cultivate the African market，To make greater contributions to the construction of China-Africa destiny community in the new era。