Liugong Overseas Travel in 2023Central Asia
The sound of camel bells，The Silk Road stretches。Central Asia is located in the center of the Eurasian continent.，It is the only place along the ancient Silk Road.，Chinese and foreign goods circulate here.，Eastern and Western civilizations meet here.。
We are building together“The Belt and Road”On the tenth anniversary of the initiative，Engineer Liu responded positively to the call of the state.，Speed up implementation“Full internationalization”Strategy，Deepen the Central Asian market，Liugong Central Asia Company was established in Uzbekistan.，Further promote construction machinery in“The Belt and Road”Development of countries and regions along the route，To provide customers with excellent construction machinery products and professional technical services，Meet the diversified needs of the local market。
“Central Asia as a region‘The Belt and Road’The core area of the economic corridor，Rich in natural resources，Rapid development of infrastructure construction，The market potential is huge。”Liugong Zhongya Machinery Co Ltd（Hereinafter referred to as：Liugong Central Asia Company）Xu Xiang, deputy general manager, expressed his confidence.，Liugong's in-depth layout of the Central Asian market is imperative.，Through the team、Channel、Customer base、Key customers and other aspects of combing.，Continuously increase investment to improve after-market and spare parts services，The future of the Central Asian market is promising.。
Start a new voyage of Liugong Central Asia
As one of the earliest Chinese construction machinery brands in the Central Asian market,，Liugong entered the Kazakhstan market in 2003.，And successfully imported the included loader、Excavator、Motor Grader、Road Roller、Bulldozer、Skid Steer Loader、Both sides are busy waiting for Liugong's complete series of equipment.，Have a certain customer base。
But this is for Liugong who deeply implements the internationalization strategy.，Not nearly enough。“Central Asia is‘The Belt and Road’The place of initiation.，It is also one of the key areas for Liugong's international development.，Liugong Central Asia Company will uphold the principle of opening up、The concept of inclusiveness and mutual benefit，While promoting local economic development，Inherit and carry forward the spirit of Silk Road。”In May this year，At the opening ceremony of Liugong Central Asia Company，Zeng Guangan, chairman and CEO of Guangxi Liugong Machinery Co., Ltd., said forcefully.。
With“The Belt and Road”The advancement of the strategy，The economic and trade cooperation between China and Central Asia has become closer.。“In the five countries of Central Asia，The construction machinery industry in Kazakhstan and Uzbekistan is relatively developed.。With the development of economy，At the same time, it relies on the development of rich local minerals and the promotion of infrastructure construction.，The demand for construction machinery and equipment in various countries will increase steadily.。”Xu Xiang said，In the Central Asian market，Engineer Liu has gained good customer reputation with excellent products.，This is the foundation for Engineer Liu's further development in the local area.。
At the same time，Xu Xiang knows clearly.，Want to get a piece of the Central Asian market with competitors?，We must constantly improve Liugong's sales channels and network.。“We will strictly implement the requirements and rules of Liugong's dealer system.，The primary task is to establish and improve the distributor system in the Central Asian market.。”Xu Xiang said so，Next, we will further strengthen the integration of resources with local distributors.，Building a Win-Win Central Asian Market。
“In addition，Liugong Central Asia Company will be based on different customer groups.，Comprehensive consideration and planning of product launch and development。”Xu Xiang said，Liugong Central Asia Company will participate in the exhibition.、Website construction and promotion、Social media promotion and other brand marketing promotion means，Accelerating the Construction of Liugong Brand in Central Asia in a Multi-pronged Way。
Construction of Liugong Central Asia Core Team
Facing fierce competition.，Liugong Central Asia Company will continue to cultivate the market，Continue to deepen Liugong's comprehensive internationalization strategy，Promoting sustainable and high-quality development of overseas business。And the realization of this goal，Can't do without a team that can fight、A team that dares to fight。
“Liugong Central Asia Company is based in Uzbekistan，So as to radiate the surrounding countries.。”Xu Xiang said，This requires us to have a team that can fight.、Aggressive、Be innovative、A team that can fight。From sales and service personnel responsible for forward operations to business and brand personnel as rear support.，Liugong Central Asia team is gradually established and improved.。Only by constantly strengthening the team，In order to ensure the development of the market.。
In the spacious and bright office of Liugong Central Asia Company，Everything is ready，The new service manager of Liugong Central Asia Company is a veteran.，Experienced Key Account Manager，And young people full of passion and energy.，More time-tested in Russian-speaking areas.、A manager who has worked hard for many years……In a few days of visits.，Whether it's a customer visit，Or expand your business，Or service follow-up，Their professionalism and vitality make Liugong Overseas Travel Reporting Team feel that this is a team with unlimited potential.。
Help build China-Central Asian community of common destiny
Co-construction“The Belt and Road”The initiative has injected tremendous energy into deepening relations between China and Central Asian countries.，Closer economic relations between the two sides。Cultivating the Central Asian market for many years，Liugong has formed a good customer base and market network.。
This year it is“The Belt and Road”10th anniversary of the initiative。For 10 years，Liugong actively responds to the country“The Belt and Road”Initiative，Focus on global competition，Plan for long-term development，Strategic overseas investment layout。At present，Engineer Liu is here“The Belt and Road”The coverage rate of countries along the route exceeds 85 percent%，Provide customers with excellent products and services，From China-Laos Railway to China-Myanmar Oil and Gas Pipeline，And then to the United Arab Emirates.ETIHADRailway、Malaysia East Coast Railway，Used by Engineer Liu“A giant arm of steel”Open up“The Belt and Road”Develop a new world。In addition，Engineer Liu also passed“R & D, production, supply and marketing, service and finance”Full value chain“Go to sea”，At“The Belt and Road”Many countries and regions along the line have successively built overseas training centers.，Make the most of big data、5GTechnology，Speed up the supply of overseas spare parts storage，Provide timely and convenient services to customers around the world。
Nowadays，Establishment of Liugong Central Asia Company，It will continue to deepen economic and trade cooperation between China and Central Asian countries，And bring innovation and cooperation under interconnection.。By strengthening the localization strategy、Expand market share，Enhance brand influence、Promote innovation and upgrading，Liugong will make greater contributions to the economic development and infrastructure construction in Central Asia.，Actively promote China's construction machinery industry“The Belt and Road”Develop and grow under the initiative。
“Liugong Central Asia Company will continue to create higher quality、A more reliable product，To provide customers in Central Asia with higher quality comprehensive solutions for the industry，Enhance the service capacity of the Central Asian market，Help build China—Central Asian community of common destiny，For‘The Belt and Road’Countries and regions along the route will create a better future.。”Xu Xiang said。
