June 13, 2023，Sixteenth China（Beijing）International Construction Machinery、Building Materials Machinery and Mining Machinery Exhibition and Technical Exchange（Short nameBICES 2023）Press Conference and Exhibitor Preparatory Meeting Held in Beijing。At the meeting，Wu Peiguo, Secretary-General of China Construction Machinery Industry Association《BICES Organization and Preparation of 2023 Exhibition》Deliver a speech on the topic，The following is a transcript of the speech.：
Dear exhibitor、User、Media and event organization、Distinguished guests from the exhibition service unit、Delegates：Good morning, everyone！
Today is the 16th China（Beijing）International Construction Machinery、Building Materials Machinery and Mining Machinery Exhibition and Technical Exchange（That isBICES2023）100-day countdown to opening，We have a grand meetingBICES2023 Press Conference and Exhibitor Preparatory Meeting，It is officially announced to all participants and all sectors of society.，On September 20, 2023-23 at the China International Exhibition Center in Beijing（The new museum）HeldBICES2023，With the strong and firm support of all parties in the industry，The preparatory work has been basically completed.，Will be dedicated to the vast number of users at home and abroad as scheduled.、Audience、The people of the capital and all sectors of society，Today's press conference，It also marks the official entry of the global construction machinery industry exhibition.BICES2023 hours。
BICESAs the oldest construction machinery industry event in China，It has been 34 years and 15 sessions since 1989.，It has witnessed the development of China and the global construction machinery industry.，It is not only the vane of innovation and development of China's construction machinery.，It is also a new product of global construction machinery.、New technology、New construction method、A big stage for new service display and brand display，Promoting the development and cooperation between China and foreign countries，It has an important influence in the world.，It is widely praised and recognized.。BICES2023，Will give full play to the advantages of the industry、Regional advantages、Advantages of the exhibition venue、Five unique advantages, such as brand advantages and hosting advantages.，Especially the geographical advantage.，Beijing as the political center of the country、Cultural Center、International Communication Center、Science and Technology Innovation Center，Centralized government departments、Headquarters of central enterprises、National Chamber of Commerce、National Engineering Design Institute、Research Institute、Colleges and universities、Top experts in various fields and numerous embassies and consulates、Foreign Exchange Agency、Relevant foreign-funded enterprises and so on.，They have given a lot of care and love to China's equipment manufacturing industry and construction machinery industry.，And look forward to witnessing the latest achievements of innovation and development of construction machinery industry in recent years.。
The key time node for the transformation of new and old kinetic energy in China's construction machinery industry，BICES2023 will surely become the high-quality industry exhibition with the largest number of direct participation of global construction machinery head enterprises in Eurasia this year.，It will certainly bring an insight into the future of the industry to exhibitors and users.，Industry grand ceremony to promote and promote the high-quality development of the industry。
Below ，I represent the organizing committee，The point isBICESThe organization and preparation of the 2023 exhibition and the next key work，Make an introduction to friends from six aspects.。
One、About the exhibitor organization and registration
So far，More than 1000 exhibitors have registered for the exhibition.，The total exhibition area is expected to exceed 150,000 square meters.；Almost all of the top 50 construction machinery enterprises in the world participated.，All of them are directly organized and participated by the enterprise headquarters.。Mainframe enterprises participating in the exhibition in large area（According to the size of exhibition area）Have：Engineer Liu、Trinity、Temporary worker、Caterpillar、Zoomlion、Xugong、Komatsu、Shan Tui、Devanlun、Anhui Heli、Hang Cha、Railway Construction Heavy Industry、Zhanyang Heavy Industry、Taiyuan Heavy Industry、Ding Li、Tongli Heavy Industries、Liaoning Sansan、China Railway Equipment、Hitachi Construction Machinery、Meispel、Zhangjiakou Huatai、Shandong Weimeng、Xuzhou Divine Axe、Shanxi Jinta、JLG、Xiagong、Shandong Chufeng and so on.。
Upstream and downstream enterprises in the industrial chain and supply chain have registered enthusiastically.，New faces keep appearing.，Large-scale exhibitors（According to the size of exhibition area）Have：Dazu laser、Cummins、Isuzu、Rick Chuan、Tangshan Shenghang、Nanjing Iron and steel、Bohui Shitong、Eddie Precision、Henan Jiachen、Dalian Shenglong、Chengding Machinery、Shi Gaoma、Kawasaki Precision、Jinli hydraulic、Su Qiangge、Deutz、Volvo is all over the place、Hengli hydraulic、Jia Youxin is sincere、Shang Chai、Valspar、Tailong, Jiangsu、Leica measurement、Dawn hydraulic、Xuzhou Bart、Khloe, wait。
According to the recent demand of international exhibitors and many exhibitors.，We will further tap the potential of the exhibition venue.，As much as possible to meet the exhibitors.BICESExpectations for 2023。
Two、About the layout of the theme exhibition area and the booth division of each pavilion
Around“Digitally efficient、Green and reliable“The theme of，And a large number of high-end、Intelligent、Green construction machinery products and technologies will be presented.，And a number of suppliers in new areas、Service providers will bring the latest service solutions for the first time.，Uch as certification、Training、Finance、Lease、Aftermarket、Driverless supporting services and other enterprises，And Tower Cranes、Elevators and others made their debut at the New National Exhibition。BICES2023，We have planned to form fifteen prominent themes.、Distinctive features、The content is rich、Various forms，Relatively concentrated exhibition area around the theme，These fifteen thematic exhibition areas cover the main product range of the industry.、Service content and the latest development direction。
To be specific，On the basis of the last exhibition，We have expanded and optimized the original eleven exhibition areas.：Major technical equipment and high-end equipment exhibition area；Intelligent、Digital and Industrial Internet Exhibition Area；Intelligent Manufacturing and High-end Accessories Exhibition Area；Green construction equipment and technology exhibition area；Industrial Agglomeration Area Superior Equipment Exhibition Area；Emergency Rescue Equipment and ice and snow equipment exhibition area；Commercial Vehicle and logistics equipment exhibition area；Intelligent construction machinery and construction machinery culture experience area；Outdoor comprehensive enterprise exhibition area；Outdoor Challenge and Demo Area；Other special exhibition areas, etc.。
Three new exhibition areas have been added this time.：Related to new energy equipment and industrial chain“Double Carbon”Exhibition area，There are also new areas of the industrial chain.、New Enterprise、Specialized and refined new exhibition area for single champion and invisible champion enterprises in manufacturing industry，Modern supply chain、The high-end service exhibition area in the post-market and leasing field has been actively participated by industry enterprises.。
As an exhibition sponsored by the association，We also set up a special exhibition since the 18th National Congress of the Communist Party of China.，Achievements of Science and Technology Innovation in China's Construction Machinery Industry“Strive for a new era，Create new brilliance——Construction Machinery Industry Achievement Exhibition Area”，The exhibition area of industry achievements will be illustrated with pictures.、 Characters 、Chart、Data and other forms of presentation，It will fully demonstrate the development achievements of relevant enterprises in the industry.，And review and display in previous years.BICESTechnologies launched by each exhibitor at the exhibition、Products、Construction methods and service solutions, etc.。
Three、AboutBICES2023 simultaneous meeting、Activity and series tree selection
BICESThere will be nearly 100 high-quality simultaneous meetings and activities in 2023.。
One is a series of conference activities led by the association and its branches.。Reflect the latest development direction of the whole industry，Promote high-end、Intelligence、Green development，Based on the communication needs of users and exhibitors、Create production and demand docking，As well as new technology exchanges covering major sub-areas of expertise.、Industry standard exchange meeting、Expert seminar、More than 30 activities such as construction safety seminars。Specific conference activities that have been identified include：China Excavator Industry Conference、China Construction Technology and Equipment Technology Integration Development Conference、China Construction Machinery Accessories Industry Symposium、China Construction Crane Health Ecosphere Summit Forum、National Construction Machinery Association Conference、The 4th China Industrial Vehicle Industry New Technology Seminar、Green Development of Construction Machinery“Double Carbon”General Assembly、Aerial work platform leasing 10th anniversary series of activities、Expert Seminar on Road Construction and Maintenance Machinery、BICESUser's Day Series Activities（Including exhibitor user closed-door exchange meeting），China Construction Machinery Customer Satisfaction Forum、Construction Machinery Aftermarket Service Exchange Forum、Construction Hoisting Machinery Construction Safety Technology Development Seminar and so on.，Will also start《China Construction Machinery Industry（2016—2020）》。
The second is the conference activities sponsored by the organizers of each event in combination with their own advantages.。Specifically：The third session“The Belt and Road”Construction Machinery International Cooperation Forum、The Third China-Africa Construction Machinery Cooperation and Development Forum、The 2nd International Capacity Cooperation Overseas Contracting Project and Construction Machinery Cooperation Forum and Silk Road Center Leading Talents EnterBICES2023、World Construction Machinery Intelligence Conference、China Construction MachineryPrimeSuppliers500 Conference and 50 People Forum on Technological Innovation、2023 Global Aerial Work Equipment Industry Summit and Award Ceremony、China Construction Machinery Industry Conference and Brand Event、China Construction Machinery Marketing Salon、Construction Machinery Main Matching Coordination Forum、Hundred People's Association of Construction Machinery（CM100）Launching Meeting and the First Green Intelligent Development Forum of Construction Machinery、The home of the striver—BOSSGroup series of thematic activities。
At present，The Association is planning with international associations and institutions in the countries concerned.，During the exhibition，Focus on international market demand, etc.，International conferences and events are organized under the auspices of the international associations of the countries concerned，It will be released in time.。
In particular, we need to introduce to you，Sponsored by the AssociationBICES2023，We are during the exhibition.，Will be at the exhibitor、Carry out a series of tree selection in the exhibits、Selection activities and creative design contest：
First, we will select influential enterprises in the industry since 2012.、Outstanding contributors、Major engineering application products。
The second is to carry out industry recognition.BICESConstruction Machinery Technology Innovation Award、Product Quality Award、Customer Satisfaction Award Selection；
The three is to select trees from the leasing enterprises participating in the exhibition.：Digital Product Innovation Award for Rental Industry、Most Influential Rental Platform Award、Rental Industry Customer Satisfaction Gold Award；
Fourth, continue to hold in the industry.、The Seventh Session, which has aroused a warm response from colleges and universities and all walks of life“China Railway Construction Heavy Industry Cup”BICESConstruction Machinery and Special Vehicles Creative Design Competition；
In addition, there is a powerful country with my circle of friends sharing activities.、Construction Machinery Model Enthusiasts Club、Interactive experience of simulated operation of construction machinery、Public Day theme experience activities and so on.，Due to space and time constraints，There are more activities that will not be carried out.，Please check the website.，Keep an eye on the updates of our WeChat official account.。
Four、About the organization of users and professional audiences
The organizing committee has organized several user symposiums.，And to government agencies、Headquarters of Central Enterprise Group、Construction unit、Design Institute、Renter、Service providers and other key units issued a sincere invitation.。
Next, the organizing committee will fully start the organization of users and professional audiences.。The first is to carry out visits and exchanges with central enterprise user units and user business associations.。Face-to-face invitation includes China Railway、China Railway Construction Corporation、China Communications Construction、Chinese architecture、China Road and Bridge、Beijing Construction Engineering、Beijing Urban Construction、PetroChina、Sinopec、China Chemical Construction Enterprise Association、China Electric Power Construction Enterprise Association、China Metallurgical Construction Association and other construction enterprises and associations。It is worth mentioning that more user units, such as the headquarters of state-owned enterprises, have become the governing units of the association.，China Communications Construction, a big user today、China Railway、Chinese architecture、Executive director units of Beijing Construction Engineering and China Railway Construction Association，Representatives will be sent to attend the meeting and will speak.。
The second is to continue to carry out visits and invitations to key user units outside Beijing.。For example, the provincial and municipal highway bureaus、High speed、Road and bridge、 Construction 、Jiaotong Construction、Trading and other group companies。The first stop will be held in the afternoon of the 16th of this month in Jinan, Shandong Province to organize a forum for users of the Shandong municipal transportation system.，Later will also be in Hebei.、Henan、Shaanxi、Shanxi、Three northeastern provinces、Organizations in Fujian and other places carry out professional user organization work，And strengthen the force，Invite more people with comprehensive qualifications、Construction general contracting qualification、Users with professional contracting qualification and professional operation qualification come to the exhibition site in person。
Third, the relevant cooperative media.BICESAlso very supportive，It is also planned to organize a group of professional visitors during the exhibition.，Uch as a first engineering machinery networkBOSSRegiment、China Road Machinery Network Machine Friends Association、Huicong Construction Machinery Network Buyer Group、Iron Armor Construction Machinery Net Armor Friends Group、China Construction Machinery Trade Network Tiejianyaohui Group and so on.。
In terms of international audience organization，According to the further liberalization of China's epidemic policy and more convenient access to China,，We have increased international publicity and users in time.、Strength of professional audience organization，Successively in the United States、Russia held a promotion meeting.，In Russia、India、Southeast Asia、The Americas、Africa、Various forms of audience organization have been carried out in Europe and other regions.，And with many international related associations.、The media and cooperative units have reached an agreement to organize professional audiences and users to visit, exchange and negotiate in Beijing.，Believe in this sessionBICESNew breakthroughs will be made in the organization of international professional audiences。
Five、AboutBICES2023 Publicity and reporting work
BICESIn 2023, we will organize many domestic and foreign media to carry out all-round、Cloverleaf report，It is expected that about 200 domestic and foreign news media will carry out live coverage and publicity.。
In terms of domestic publicity，Will be like CCTV、Beijing TV station、Beijing Broadcasting Station and other authoritative radio and television media，There is the People's Daily、People's Network、Xinhua Net、China Net、China News Network、Economic Daily、International Business Daily、China Trade News、China Industry News、China Construction News、China Mining News、China Building Materials News、China Water Resources News、China Construction News and other authoritative and professional media，There are many forms、Multi-platform industry media and new media，At the same time, we will expand the channels of self-Media propaganda.，There will be craftsmen at that time.MCNThe host group、Banniang arrived and waited for more self-media to help publicize the exhibition.。
In terms of on-site news coverage of the exhibition，We continue to cooperate with Zhuozhong Publishing.，Yeah, the original《Daily Express》、Exhibition quick map、Exhibition map，The speed of daily newspapers will be integrated.、The depth of the magazine、The breadth of the network，With strong timeliness、A keen perspective、Comprehensive and meticulous reporting of the whole processBICESThe grand occasion of the 2023 exhibition，The development achievements of China's construction machinery industry in recent years will be transmitted to the audience in time.。
At the same time，We will cooperate with the Road Machinery Network，During and some time after the exhibition，Provide online for exhibitorsVRValue-added services for exhibition viewing，AdoptVRPanoramic technology+AIArtificial intelligence，It will provide a new audio-visual feast for global customers.，Visitors can go through the pavilion index.、Brand tour、Product category guide、Voice explanation、Exhibition schedule, etc. Understand the exhibition highlights and trends of various enterprises.，Realize real scene browsing。
In terms of international advocacy，We have increased by 50.%Number of international media partners，And already in North America、Russia、Southeast Asia、Middle East、India、Carry out a series of international publicity activities in South America and other important construction machinery market regions，In AmericaCONEXPOAnd RussiaCTTDuring the exhibition，They were held separatelyBICES2023 Press Releases and Promotional Activities，It has received a positive response.。
The focus of the next step of exhibition publicity：We will focus on the main channels of publicity such as the official website of the association and actively expand the channels of publicity.，Timely start exhibitor style、Pre-show Preview Series Publicity，Add related pictures and texts for exhibitors free of charge、Videos are pushed at exhibitions, etc.，Warm up for the show，Prepare for the visitors' visit plan in advance.；At the same time，On the basis of point, line and surface propaganda，Strengthen in-depth publicity of key areas of industrial agglomeration and key construction user units。I believe that through various effective measures,，The holding of the exhibition、Exhibitor's Participation、Exposure of exhibits、Visits of users and audience，And the cultural features of Beijing, the capital, and so on.，All before the exhibition.、During and after the exhibition, it has been widely and effectively disseminated.。
I also hope that the vast number of media friends will give us more support and cooperation.。
Six、About site operations and for exhibitors、Service work of the audience
On the basis of summing up the success of previous sessions,，And the pavilion、Various service providers have discussed for many times，Exploit the potential，Continuous optimization，Formulated a thoughtful and meticulous operation plan，At home、Transportation、Security、Catering、Accommodation、Exhibitors in tourism and other fields、Provide convenience for users and audiences、Safe、Efficient、Comfortable exhibition viewing and communication experience，Especially for the original social vehicle parking spaces can not fully meet the requirements of self-driving.，We also coordinated all parties to open up a new self-driving parking lot.。This exhibition，We have improved the operation service from seven aspects.：
One is to strengthen the publicity service for small and medium-sized enterprise exhibitors during the exhibition.。Expand publicity channels，An on-site platform for the centralized release of new technologies and products for small and medium-sized enterprises has been added.。
Second, in order to facilitate the exhibitors and visitors to go out for lunch.，Added outfield from north entry to south entry，As well as the ferry configuration from the south entrance to Tianbei Road.。
The three is to open up a social parking lot on the northeast side.，It is more conducive to the passage of exhibitors and visitors from the north entrance.，It can effectively balance the flow density of each login port.。
Fourth, it will be inE4. Additional exhibition venuesVIPRest area，Some of the key exhibitors、Provide negotiation for key users、 Reception 、Rest places and services。
Fifth, while doing a good job of inviting users and professional audiences.，We will optimize the on-site service for the audience.，Do a good job of special reception services for group audiences，Scientifically design and guide the tour route，To enhance the experience of on-site visits.。
Sixth, based on the estimation of the scale of the exhibition，The original agreement hotel has been added.，In order to meet more occupancy needs.。
Seventh, cooperate with service providers to further develop the tourism advantages of Beijing, the capital.，To provide more opportunities to experience Beijing in depth after attending the exhibition.。
Autumn September is the most beautiful season in Beijing.，It is also the harvest season.，We sincerely invite and warmly welcome friends from home and abroad to Beijing, China.、VisitBICES2023，Share the development achievements of the global construction machinery industry，Jointly promote the deep integration of global supply chain and industrial chain，Promote the high-quality development of the global construction machinery industry。
Finally，On behalf of the Organizing Committee and the organizer, Beijing Tianshi Huagong International Exhibition Co., Ltd.，To the distinguished guests attending today's meeting.，Xiang has long been concerned about、SupportBICESI would like to express my high respect and heartfelt thanks to people from all walks of life for the work of the exhibition.！
Autumn in Beijing，BeijingBICESSee you in 2023！
