Good driver activity
Ten years of good driver activities，It can be divided into three stages.，Every stage is changing the industry.、Lead the trend，Maintain vigorous vitality and lasting attention，It affects the state and mentality of construction machinery operators and practitioners.。
2013 to 2015，
It is the outbreak stage of good driver activity.。
As a pioneering public service action，Shandong Lingong and Guo Mingyi's Love Team Launched in a High-profile Way。
In the first year, 14 city training camps were held.，From Changchun to Kunming，From Lanzhou to Fuzhou，Covering almost all of China，Take the lead in scale and momentum，It has become a high-profile industry event.。Maintain the scale of activities in 2014，Jointly launched by CCTV“Good driver in China”Public service advertisement，Invite good driver trainees to appear at BMW show，Continue to push up the topic of good drivers.。
Layout in 2015“The Belt and Road”Along the line，Continue to promote the construction of Hope Primary School，Launch the Thailand Good Driver Campaign，From China to the World。
The first phase of the Good Driver Campaign is far-reaching.，Directly benefit thousands of front-line operators，Strong impact on industry tradition，Make a huge difference.。
First，From focusing on devices to focusing on people，Take the lead in taking the first-line operators, that is, end users, as the target group，Trigger the whole industry to adjust ideas，Reposition the market strategy。Since the beginning of the good driver activity，Training and assessment of operators，It becomes a necessary option to improve customer satisfaction.。
For equipment operators and operators，Through the Good Driver Campaign，Be aware of working with a certificate，Standardized development will become the general trend.；Through the top ten drivers、Spread the deeds of outstanding entrepreneurs，Let the majority of operators realize the law of industry development and career growth path.。
“Everyone strives to be a good driver.，Work Together to Drive the Chinese Dream”As a new idea of the industry，Combining Construction Machinery with Public Welfare、Grand goals such as the Chinese Dream are linked to beautiful things.，It reshapes the public's impression of the industry and practitioners.。
2016 to 2019，It is the deepening stage of good driver activities.。
Activities are no longer purely pursuing the scale of activities.，But with industry trends.、Combination of social concepts，Successively introduce energy saving and environmental protection、Precision poverty alleviation and other public welfare projects，Continue to adhere to and enrich the public welfare color of the activities。
At the executive level，Activities go deep into the third and fourth tier cities，Go to the place where the operator needs.；Activities go deep into industries and scenarios，Hold city training camp jointly with major customers；Activities go deep overseas，Go deep into the crowd，Build an industry communication platform，Encourage old drivers to bring new drivers，Joint development，Create wealth together。
At this stage，The activities of good drivers are increasingly rich in content.，The concept of activities is gradually systematized.，Lead the practitioners to broaden their horizons、Grasp the trend、Spread public welfare，Has become a major construction machinery industryIP。
Since 2016，The industry environment has changed dramatically.，An influx of new generation of operators，Good driver activities keep pace with the times，Constantly import new content、Create new hot spots。
A lot of operators、The entrepreneur said，Promoting energy conservation and environmental protection to promote them to change their thinking，Replace the equipment with more energy-saving equipment in time.、Three-stage product with more compliance，Some people even replaced dozens of Excavators with three stages.。
For an ordinary operator，Pay attention to good driver activities to understand industry trends、Look for job opportunities，Help to judge whether to work or start a business。Benefit more from it，They are prospective drivers who intend to engage in the construction machinery industry and new drivers who have recently entered the industry.，Understand the growth experience and entrepreneurial process of veteran drivers，Help them adapt to the industry at a faster pace。From the old revolutionary base areas、Young people in poor areas，It can also be trained and supported by temporary workers.。
The second phase of the Good Driver Campaign，Has become a phenomenon.、A topic、Integrate into the daily life of practitioners。
2020 to 2022，It is the incentive stage of good driver activities.。
Sudden novel coronavirus epidemic，It has disrupted the rhythm of the construction machinery industry to flourish again.，Practitioners are worried about the future.。
During this phase，The public welfare attribute of good driver activities is lit up again.，Fighting at the construction site of Leishenshan Hospital in 2020、Participate in flood fighting and rescue in Henan, Shanxi and other places in 2021、Active in putting out mountain fires in Chongqing in 2022、Construction machinery operators at the Sichuan earthquake rescue site have been concerned or invited by the activities.，Donations of anti-epidemic materials have also been launched overseas.，Care for vulnerable groups and other public welfare actions，Set up again to go through fire and water、The image of a good driver who does not shoulder the heavy trust；
In terms of energy conservation and environmental protection，Pure electric loader integrating the advanced technology of Lingong、Excavator，Occupying the activity of each stationCBit product，Take the lead in popularizing pure electric products for operators，Accelerate into the electric era。
With the surge in sales of construction machinery, especially Excavators.，A large number of young people after 2000 poured into the industry.，Become a new generation of construction machinery operator。
Good driver activities to strengthen the care and guidance of new entrants，In terms of skills training，And famous Internet celebrities“Excavator Teaching Laoluo”Wait for cooperation，Guide the novice to master the operation essentials quickly；In terms of career growth，Set up“Create a wealth base together”，Computer practice for novices、Creating opportunities for job hunting and employment；In terms of spiritual ideas，Focus on sharing、Inherit the hard work of the old generation of good drivers、Perseverance、Conscientious and responsible spirit，Through live communication and short video contest、Online interaction and other ways，Help new entrants to establish a correct outlook on career and life。
As a grand industry scale、Influential public welfare action，As a case of continuous discovery of excellence，An industry that spreads positive energy to societyIP，As a means of promoting industry exchange，Advocate mutual assistance and cooperation、A shared platform for creating wealth together，The good driver campaign is seen as a manifesto for the construction machinery industry.、Propaganda teams and Seeders。
Has been changing the industry for a decade.，From the macro strategy、 Trend 、Idea，To micro skills.、 Standard 、Knowledge points，Keep pace with the times，Set an example、Build a system、Inherit the spirit，Deeply rooted in all aspects of construction machinery，In the name of public welfare，Make a determined and sustained career change in the manner of a good driver、Change your life。
