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Zoomlion Tower Crane: Reconstruct Competition and Accelerate Against the Trend

April 21, 2023

Despite changes in the global Tower Crane market environment,China's Tower Crane Industry Is in a Challenging Period,But the world's largest manufacturer of Tower Cranes——Zoomlion,It always brings different surprises to the market.。

April 20,Zoomlion Construction Hoisting Machinery Company Refreshes Itself Again,The world's largest tower crane——20,000 Tons of Meter-class Tower Crane Shocked Off the Production Line;;At the same time,It has been officially listed since the second half of 2022.,It is the most advanced Zoomlion in China and even in the world.RThe latest series of tower crane products,Go on the market and explode,Tens of millions or even hundreds of millions of large orders are in an endless stream.;The 2022 annual report shows,The sales scale of Zoomlion tower crane ranks first in the world for 6 consecutive years.。

Over the past few years.,After the super-high-speed development of China's tower crane industry,The market is entering a new adjustment cycle.,High-speed growth, press the pause button,Competition in the stock market began to intensify。Under such an undercurrent,Zoomlion Opens Products、Technology、Explore and upgrade all aspects of the value chain, such as business model.,Not only has the market share not declined.,On the contrary, it goes against the trend,Continue to be the industry leader。

【Only not broken,Only the new is not established】

The most fundamental driving force for the development of equipment manufacturing industry,Lies in product and technological innovation,It lies in the resulting differentiation.,And the core competitiveness system based on it.。

The height of tower crane products、Big、The most,It has always been Zoomlion.“ A long board ”Where。China's tower crane industry,Each round of new product upgrade,The creator of every product record,None of them belongs to Zoomlion.。In recent years.,Zoomlion is on this heavyweight track.,Continue to accelerate。

2021,Zoomlion Heavy BranchW12000-450, the world's first over 10,000-ton tower crane,Blow“The age of the Great Tower”A new round of charge,This year, the world's largest 20,000-ton tower crane is offline again.,For“King of tower cranes”The appellation of,It has left an important historical endorsement.。

△April 20,The world's largest tower crane built by ZoomlionR20000-720 is offline and delivered in Changde

Applied“30 years of life、Global security、Remote management”Three core technologiesRListed on behalf of the tower crane,It has completed another innovation of China's tower crane technology.,Let Chinese Tower Crane Be Efficient、Security,It has reached a new height.。2 months on the market,Zoomlion Tower Crane and Zhuhai Gaocheng Company、Fujian Fujian General Corporation、Baoding Daguo Craftsman Company、Guangdong Suian Company、Jiangsu Taiheng Company、Hefei Hongshun Company、Jiangsu 106 Zhizhuang Company、Yanganju Company has signed tens of millions or even hundreds of millions of new product procurement contracts.。Up to now,ZoomlionRSeries of tower crane products,It still ranks first in the growth of new products in the industry.。

Performance far beyond expectations、Quality,Let Zoomlion become the best choice for more and more users.。The most typical example is,After experiencing the product,Zoomlion Becomes the Only Construction Machinery Supplier of MCC Bureau 22。

【Hardcore R & D】

Changsha Institute of Construction Machinery was founded in 1956.,More than half a century of accumulation and infiltration,Let Zoomlion Heavy Branch Tower Crane,Emit a kind of“Daze Mountain is full of dragons and tigers”Boldness and rigidity.。

More than ten years ago,Zoomlion has become the most competitive brand in the global tower crane industry.;“The strong are stronger”Under the effect,Nowadays, the Zoomlion tower crane has already shaken off many competitors.,The volume scale will be several times the second largest tower crane in the world.。
“Technology is the root、The product is Ben”It is the fundamental driving force for the sustained growth of Zoomlion tower crane.。At“The ultimate product,Extreme ecology,Extreme intelligence,The ultimate service”Yes“Four extremes”Ask for blessing,Every detail of Zoomlion's tower crane products,Strive to do it“ Best ”。An example of the most detailed,For many of the most basic components of the tower crane,Zoomlion offered a guarantee.“It can be used for at least 30 years or more.”The world's top industry standard。
Nowadays,At“World's Largest Hammerhead Tower Crane”、“The world's largest flat-head tower crane”、“World's Longest Tower Crane”、“The world's largest internal climbing boom tower crane”Wait for the blessing,Product records created and maintained by Zoomlion,Far more than any other tower crane manufacturer in the world。

△Zoomlion is even more proud of the construction of the world's first 10,000-ton meter-class tower crane on the Changtai Yangtze River Bridge.,ViaW12000-450 products in one campaign,In the complete absence of any ready experience,Zoomlion Successfully and Independently Constructs Structural Rigidity、Stability、Modal analysis computing platform,Let the enterprise enter a tower crane research and development.“The realm of freedom”。

Refresh the world's largest self-built tower craneR20000-720 offline,The rated lifting torque is doubled to 20000 tons per meter.,Maximum lifting capacity of 720 tons,Maximum lifting height 400m,Updating of a set of data,It represents not only the ease of Zoomlion to welcome the era of big towers.,It also confirms“As long as the construction is needed.,Can Zoomlion make it?”Confidence and confidence.,At the same time, it continues to vividly interpret the R & D and manufacturing strength of the world's largest tower crane intelligent factory.。

△Zoomlion's Largest Tower Crane Intelligent Factory in the World

【New mode of card position】

If we say that technology is the source of development,Then under the technical empowerment.、Keep up with user needs,Continuous innovation of user cooperation mode,It is a sharp weapon for Zoomlion Tower Crane and users to achieve win-win situation all the time.。

Plan and then move.。November 28, 2022,Zoomlion Launches Industry's First Standard Festival LeasingAPPPlatform,Promote large-scale standard festival sharing and leasing franchise。

With the help of this platform,Zoomlion Tower Crane can Integrate People、Resources、Business processes and information,Provide convenient leasing service for the demander of the Standard Festival,Increase the profits of leasing enterprises。

Zoomlion Tower Crane will also build a 200 km standard section rental supply circle.,Realize one-key navigation of network location,Efficient experience with 4-hour arrival and near return。

In the planning of Zoomlion tower crane,In the future, the pace of resource integration in China's tower crane market will also be accelerated.,The competition mode will also continue to iterate.。

Although there are still uncertainties and challenges on the market side.,But in leading products、Technology,As well as innovative models and many other initiatives.,The Zoomlion tower crane is still rapidly entering a new heyday.。

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