Heaven and earth welcome spring，Everything is renewed，Towards a new goal，At this moment, people can't wait to start again.。January 29，Fukuda Proko held a grand meeting to“Build a new ecology together，Embrace new energy”2023 Marketing Work Conference on the Theme，Deputy General Manager of Fukuda Leisa and Party Secretary of Proco Business Department、President Pan Linbo，Chen Ze, Executive Vice President，Cheng Xiaojian, Vice President of R & D，Deputy Secretary of the Party Committee、Huang Ya, Vice President of Operations，Chen Xu, Vice President of Supply Chain and Director of Proco Factory、Lei Lingdong, Vice President of Marketing and General Manager of Marketing Company, and other leaders as well as all front-line marketing personnel attended the meeting.。
The conference comprehensively reviewed and systematically summarized the work in 2022.，At the same time, it establishes development goals and business strategies.，To ensure the smooth achievement of the business objectives of the Division in 2023。Do big things，Make a good start，Seek the overall situation，Make a good start，Fukuda Proko struggled upward，To lay a solid foundation for all work in 2023，Be well prepared。
Focus on New Energy to Achieve Valuable Growth
2022 is a special year.，“Uncertainty”It is an important label.，Nevertheless, Fukuda Proko delivered a brilliant report card in 2022.，Achieve business performance，Management mode、A comprehensive leap in product layout，Turn on smart technology、New Milestone of Environmental Protection and Clean Sanitation Industry。
And for 2023, which has already come.，Expectation、Look forward to、Outlook、People gave all the adjectives of hope.。Face this bright prospect.，Deputy General Manager of Fukuda Leisa and Party Secretary of Proco Business Department、President Pan Linbo is full of confidence.《Focus on new energy to achieve valuable growth》It is first proposed in the theme report.“432”Aim，Emphasize that new energy is the first important business，Is the greatest opportunity and key to business success，New energy should be implemented in an all-round way.，Concentrate resources to enable new energy business，Focus on products and markets，Work for a long time。Implementation of 151010 Market Project，Focus on the head customer，Improve the combat capability of direct selling，Promote the construction of marketing ecology，Deepening market resource collaboration engineering。President Pan Linbo made a detailed deployment of the eight major operational points.，From brand positioning、Resource input、Marketing，To the business process、Requirements have been made for cost control.；At the same time, it also puts forward earnest expectations for marketing personnel.，Marketing personnel should unite.，Stick to one voice、One direction；Be quick，Do it quickly、Feedback should be quick，Make decisions quickly；The front line calls for artillery fire.，Will be fully authorized，Play a strong backstage supporting role；It is necessary to further optimize the salary and incentive mechanism for front-line marketing personnel.，Fully stimulate vitality。
Deputy General Manager of Fukuda Leisa
Secretary of the Party Committee of Proco Business Department、President Pan Linbo
The goal is to lead the way forward.，Is to light the way forward.，It is also a driving force for upward motivation.。Lei Lingdong, Vice President of Marketing and General Manager of Marketing Company, made a speech entitled《Bright Sword 2023》Marketing report，It points out the direction for the marketing work in 2023.，Full direct sales、Comprehensive new energy；Focus on the target、Focus on core markets；In-depth customer development、Further improvement of core competence。Vice President Lei Lingdong emphasized.“Dare to rush、 Dare to try 、Dare to win”The spirit of struggle，He said he wanted to succeed in 2023.“Shine the sword”，To set up“Sales front line——Fight for every order”、“Service front line——The whole journey is worry-free”、“Background support——Keep the soil and do your duty”The cultural atmosphere of marketing，First-line service customers，Backstage service front desk，Really let the people who can hear the fire make the decisions.。At the same time，All marketing personnel should form the determination to face difficulties.，Practice with all your strength“Quick, accurate and ruthless”，Quick Response Quick Action，Customer-centric，Efficient execution、High quality landing，Fight for the goal，Wolf spirit，Dare to show the sword。
Vice President of Marketing and General Manager of Marketing Company, Proco Business Unit Lei Lingdong
Push up the product boulder Implementation“Quality first”
Relying on Foton Motor“Three electricity”Leading edge in technology，Fukuda Proco has been at the forefront of the industry in the development and application of new energy sanitation Vehicles.，With the further requirements of the industry and customer needs.，Fukuda Proco will continue to push up the product boulder。Cheng Xiaojian, Vice President of R & D Division《The product is king·Help marketing·Go to the new》As described in the Product Planning Report，Take new energy as the first business in 2023，Casting fine products，Create high efficacy、High cost performance products。Accelerate product intelligence、Lightweight、Intelligent network promotion，Establish a highly competitive price and product strategy，The following three points are specifically pointed out.：With a gun in his hand—Replenish low battery products，Focus on reducing the first level of electricity，Improve the matrix of new energy products；Have confidence in your heart—Take quality projects as the starting point，Improve the performance of new energy，Form the core competitiveness of new energy products；Be able to win battles—Promote product intelligence technology、Energy-saving technology、Intelligent networking technology and other new technologies landed.。
Vice President, Research and Development, Proco Business Unit Cheng Xiaojian
If R & D and technology are the continuous vitality of products,，Then quality is the most basic life of the product.，So Fukuda Proko is pushing further beyond the product boulder.，It also attaches great importance to product quality.。To this，Chen Zezhu, Executive Vice President of the Business Division《Order delivery quality evaluation and subsequent improvement work arrangement》Shared in the report“Quality first”Strategic guarantee，He said，Focus on the pain point of product market quality，WithTOPTools as a means of tackling key problems，Adhere to monthly market and factory double line typical quality improvement，Drive Order Delivery Quality“Short”（Lead time）、“Speed”（Problem response）、“High”（Improve efficiency），Help Fukuda Proco achieve its business goals in 2023。
Executive Vice President, Proco Business Unit By Chen Ze
Recognition Marketing“Soldiers” Go to war at the moment
Learn from advanced examples，Gather the strength to forge ahead，Glory inspires us to move forward。The conference held a commendation ceremony.，For employees with outstanding performance、Team、The region was selected and commended.。Make the impossible possible.，Turn possibility into reality，Not afraid of hardship，Face the difficulties，Actively explore new channels，Where there is effort, there must be a reward.，At the same time，There are advanced examples，The existence of learning objects，Believe that more employees can create new achievements in 2023、New achievements。
Excellent employees of Foton Motor Group、Fukuda Leisa model worker
Yang Yu Liu Zhenxing
Futian Leisa Excellent Team
Southern Sales Company Zhejiang Branch Northern Sales Company Northern Strategic Customer Branch
Marketing Support Department Market and Commodity Planning Department
Excellent employees of Foton Leisa
Yang Yu Liu Zhenxing Pan Zhenjun Liang Zhihua Huang Jiebo Shi Yibei Xiao Li Qin
The end of the conference，Vice President Lei Lingdong presided over the swearing-in ceremony of marketing expedition、2022 Marketing Battle Flag Return Ceremony and 2023 Marketing Front Line Battle Flag Presentation Ceremony，The activity scene was pushed to a climax.。Marketing“Soldiers”They shouted the oath of war, full of surging blood and passion.。
Everything revolves around the customer！
All for the goal！
All for victory！
All-staff marketing，Go to war with me！
Achieve the annual target
Vow to make a good start，Go！Go！Go！
Oath taking ceremony
Oath taking ceremony
A flag-giving ceremony
Looking back on 2022， Marketing soldiers are not afraid of difficulties.、Dare to venture and fight；Outlook 2023，Let's have less.“The snow embraces the blue pass and the horse does not move forward”Hesitation，A little more“The wind swept the red flag over the pass.”Resolute，Let's take a new approach.、A new standard、New Style Embrace the New Year，The new year will also be ours.。
