【Report of China Road Machinery Network】December 1, 2022，The remarkable national emission standard for non-road mobile machinery has been formally implemented.。According to the requirements of the Ministry of Ecology and Environment，From now on，All production、560% of imports and saleskWFollowing（Including 560kW）Non-road mobile machinery and its diesel engine must meet the requirements of the fourth stage of national emission standards.。Otherwise, the code will not be registered on the information management platform.，Non-road mobile machinery without code registration will cease to be used。This also means that the equipment that meets the three national emissions can no longer be produced and sold.。The construction machinery enterprises have also launched their own four new products in the first time.。At this point，The construction machinery industry has officially entered.“Guo Si”Times！
So，What impact or impact will the implementation of the Fourth National Emission Standard bring to the construction machinery industry, especially to the market in 2023?？
Green emission reduction benefits the country and the people
The main purpose of implementing the Fourth National Emission Standard is to implement it.“Double Carbon”Strategy，Implement energy conservation and emission reduction，Reduce carbon dioxide emissions。
Nitrogen oxides are a major source of environmental pollution.，Acid rain、The formation of haze weather is related to this.。As early as 2020, our country has formulated“Double Carbon”Aim，The requirements are in“Strive to achieve carbon peak in 2030，Strive to achieve carbon neutrality by 2060”。Construction machinery industry has always been a major polluter.，Realization“Dual-carbon strategy”，Construction machinery industry is naturally the top priority.。
First，“Guo Si”Compared with emission standards“Kunisan”Emission standards are more environmentally friendly，NOx emissions are expected to be reduced by 13 percent%-45%，Particulate emissions can be reduced by 50 percent%-94%，This will directly reduce the environmental pollution of construction machinery and equipment.。
Secondly，Improve the effect of environmental supervision。Remote monitoring of emission control system operation，To ensure its normal use in the actual process.，Prevent failure or destruction of pollution control devices。
Third, it can greatly improve the quality of air environment.。NOx、HCAndPMThe emission limits have been raised.，It is estimated that，Reduce emissions by 2025NOx 37.50,000 tons、PM 3.20,000 tons，The proportion of emission reduction reached 12..5%And 19.3%。
Fourth, it can enhance the international competitiveness of construction machinery products.。Emission Control Level and Technical Requirements of China IV and Europe、The United States has the same standard at this stage.，Achieve international integration，At the same time, it is more advanced in the actual emission test of the whole machine.。
Fifth，Emissions upgrades will accelerate the replacement of older equipment，High-emission equipment will also be eliminated.，This pair of new machines is on sale.、In particular, the popularization of clean energy based on electricity is helpful.。
Visible，The fourth national emission upgrade can not only reduce environmental pollution，Promote energy conservation and emission reduction，It can also speed up the replacement of old equipment.，It is helpful for the development of construction machinery industry.。
Increased costs and greater focus on fuel efficiency
However，Upgrading the third country to the fourth country does not just add a simple filtering system.，It is a complex process of technological upgrading.。The state clearly stipulates that 37% of the fourth national emission should be reached.-560kWNon-road mobile machinery shall be equipped with wall-flow particulate traps.（DPF），Moreover, different emission control technologies are adopted for non-road mobile machinery with different power ranges.（For exampleDPF/DOC+DPF/DOC+DPF+SCR），It will also cause different cost increases.；The quality requirements for various oil products are also different.。If the oil does not meet the requirements during use，Will be on the diesel engine、Serious consequences caused by post-treatment and complete machine operation。Someone has done statistics.，Compared with similar equipment，Compared with the third national car, the fourth national car has increased the cost by at least twenty thousand yuan.。
If the user purchases the fourth national equipment, it is found that the emission standard is not up to standard in the course of use.，What should I do?？
According to the interpretation of issues related to the Fourth National Plan by the Leading Working Group of Environmental Protection Investigation of Non-road Mobile Machinery in Jiangsu Province，If the ecological environment department fails to pass the on-site inspection,，That would penalize the device owner first.（That is, the user），But if it can be proved that it is the quality of the equipment itself.，The ecological environment department will trace the responsibility of the production enterprise.。
So，If the customer finds a problem with the production quality，Give feedback to the enterprise at the first time，If it is in large quantities, it needs more feedback to the General Administration of Market Supervision.，Conduct an orderly recall。
In a relatively downward market environment，Will the increase of cost affect the purchase intention of end consumers?？Industry veterans believe that，In the short term，It may have some effect.。But in the long run,，It shouldn't have much impact.。This is because the escalation of emissions is a national act.，It is understood and supported by the vast majority of consumers.，Only by using equipment that meets the emission requirements can more opportunities and development space be obtained.。
Although emissions upgrades will increase costs.，But from the perspective of the whole life cycle of the product，Using the fourth national equipment is more fuel-efficient and cost-effective than the third national equipment.。Through technological innovation，The fourth national engine burns more fully.，Better fuel economy，So that that us can better save the fuel cost and the use cost。
Three kinds of enterprises are facing shuffling.
Every emission upgrade is a self-growth of enterprises.、The process of self-improvement。During the emissions upgrade，Those who stick to the rules、Lack of innovation、Enterprises with insufficient strength will inevitably be eliminated by the market.。The author believes that，In the process of this emission upgrade，These three types of enterprises may be eliminated by the market first.。
First, enterprises that cannot bear the pressure of rising costs.。Upgrading the fourth country is bound to face an increase in cost.，Judging from the price,，The cost of China IV products is expected to increase by 15% compared with China III product%-20%。Those enterprises that mainly compete at low cost may not be able to cope with the pressure brought by the rising cost of the fourth country's products.。
Second, enterprises with insufficient technical reserves.。The fourth country will have a qualitative leap in technical complexity compared with the third country.。Many small and medium-sized enterprises can not keep up with the requirements of technical reserves.，Lack of core competitiveness，It's easy to be eliminated.。Face this problem，Some construction machinery enterprises may be able to find another way.，Besides independent innovation,，You can also follow colleges and universities.、Docking and cooperation of research institutes，Overcome technical problems together，Increase their core competitiveness。
Third, enterprises that stick to conventions and lack innovation.。“Technological innovation”It is always the core driving force for the development of construction machinery enterprises.。Only innovative enterprises will go further in the future.。The upgrade of the fourth country，Construction machinery enterprises should also seize this opportunity.，Combined with the real demand of the market，Transformation and upgrading of products。It can combine the intelligence of construction machinery with unmanned driving.，Develop cleaner alternative energy sources，Take the road of sustainable development。
It's hard to be optimistic，2023 will continue to move forward with heavy burdens.
Affected by the market downturn，Recurrent outbreaks at multiple sites，The impact of many factors such as the slump in real estate.，The market since 2022 has left many people worried.。On the one hand, the amount of construction is insufficient due to the decline in the amount of work.；On the other hand, it is multi-point frequency.、The continuous epidemic has caused many places to be unable to operate normally.，Facing heavy pressure，Many construction machinery users are struggling to survive.。In this case,，The fourth national emission is coming as scheduled。
Mention the market in 2023，Many in the industry say it's hard to be optimistic.，On the one hand, the continuous growth of the market in the early stage is too large.，It will take some time to digest the existing stock.；On the other hand, the downward pressure brought by the epidemic and the real estate market.。
Due to the advance consumption of the market，2023 will be the first big test to upgrade to the fourth grade.。Advance purchase by the user、A cash crunch、Popularization of new equipment, etc.，Construction Machinery Market under Superimposed Influence，There will be a relatively large decline.。
Judgment from dealers in 2023，It is even less optimistic。Influenced by multiple factors such as price war，The survival of many dealers continues to deteriorate.，Some are even on the verge of collapse.。A dealer with many years of agency experience said.，The company's fourth national product has been put on the shelves.，But fewer customers come to buy.，Their main task at present is to digest the inventory.。
“Popularization of China IV needs a process。”An engine company manager told the author.，“At present, users have a low acceptance of the fourth national product.，It needs a process of market popularization.。”
The person in charge of a well-known brand in China told the author.，Affected by the epidemic situation and market demand，This year, the sales of both the third and fourth national products are not ideal.。
Some experts pointed out，In this case,，On the one hand, enterprises should advance the layout.，While reducing the total sales volume in the market，Guarantee the increase of market share；The second is to tap the internal potential.，Ensure that enterprises still have profit space in the cold winter of the market。Future Construction Machinery Market，It must belong to those enterprises and individuals who dare to embrace change.。
