DistanceCONEXPO-CON/AGGThe opening ofIt's only a few months away.。The largest trade show in North America——The exhibition area is more than 200 10,000 square feet，1800 An exhibitor，150 Special Report on Field Education(Even more)—— Will be 2023 Year 3 Month 14-18 Held in Las Vegas, Nevada.。
The exhibition will be held next year. 3 Held in Las Vegas in September.，With the date approaching,，AEM And CONEXPO-CON/AGG 2023 Chairman of the exhibition、AEM Senior Vice President, Caterpillar Phil Kelliher Discussed the value of the exhibition together.、What to Expect from the Show and Caterpillar's Preparation for Attendees。
AEM: So far，You are in charge CONEXPO-CON/AGG What specific work has been done during the chairman of the exhibition?？
Kelliher: Since the last time it was held in Las Vegas. CONEXPO-CON/AGG 2020 Up to now，We have experienced a lot in three years.。During this period, we have encountered many challenges.，But I believe，In terms of timing,，We are well prepared to embrace success.。The industry is able to CONEXPO-CON/AGG 2023 It is very encouraging and exciting to participate in the exhibition online and offline.，We are very happy about that.。
AEM: Do you and your colleagues at Caterpillar CONEXPO-CON/AGG 2023 What is the biggest expectation??
Kelliher: CONEXPO-CON/AGG It is the largest exhibition in the same industry in North America，Caterpillar is also excited to be a part of it.。The most important thing is，CONEXPO-CON/AGG Give us a chance in one location.、Be able to connect with so many customers in a short time。Customers are the foundation of business.。 Spending time with our customers is really important to us.。This exhibition has helped us make a lot of meaningful connections with our customers.。
AEM: We are proud to witness the development of industry exhibitions and events.。Where has Caterpillar changed?，To help ensure that it isCONEXPO-CON/AGG Get the maximum return on investment at the exhibition.？
Kelliher: Long before the outbreak of COVID-19.，Caterpillar is already working on digital experiences and products as well as offline activities.。At the time of the COVID-19 outbreak，The work began to pick up speed.。We are interested in more powerful processes、Invest in content and approach，To ensure a great digital experience。We've done this all over the world.，Of course, it is also welcomed by the public.，And brought us success.。
AEM: CONEXPO-CON/AGG It is a unique and valuable opportunity.，It brings construction professionals together for the industry's largest North American trade show。What does it mean for Caterpillar to be at the show?？What can the industry expect from Caterpillar at the show?？
Kelliher: CONEXPO-CON/AGG It is an important exhibition in the world.。In a way，We designed some product technology and R & D around the exhibition.，In order to release industry-related information.。You will see a number of products、Service and Technical Bulletins，As well as the simultaneous release of our latest products for the construction industry at the show.。
AEM: If you can for one are considering whether to register. CONEXPO-CON/AGG Prospective participants make a suggestion.，What would you mention?？Why？
Kelliher: CONEXPO-CON/AGG Will continue to increase investment，With a view to providing educational opportunities for participants.。When I was the chairman of the exhibition.，AEM Has been focused on the development of related products.。No matter my personal opinion.，Or from the feedback given by customers?，These special reports on education are of great value.。This is one of the great benefits of the exhibition that I would like to point out to those who are not sure whether to come or not.——Educational projects，You can see what suits you.。
As for the exhibition，It's very, very big.。So big that sometimes it can even be overwhelming.。I hope that the participants will reflect on the most difficult problems or the biggest challenges at present.，And then see if we can solve these problems by reaching out to key exhibitors.。CONEXPO-CON/AGG It's a great opportunity.，Be able to connect with others quickly and effectively and gain valuable insights。
AEM: Do you think in CONEXPO-CON/AGG Go，What industry trends can attendees find answers or information about?？
Kelliher: Two examples come to mind that are relevant to our business at Caterpillar.。The first is the continuous development of technology.，And how we keep evolving technology.，Provide more and more help to conTractors。Whether it's making the machine easier to use,，Or let an ordinary operator become a skilled operator?，Or even automated devices that let machines do some work.。
Another trend that Caterpillar and the industry are looking at is alternative energy.——How will the industry develop towards lower carbon?，And what we can do to help our customers get there。
AEM: Why are your exhibitors and potential exhibitors in CONEXPO-CON/AGG 2023 It is so important to show their style at the exhibition.？
Kelliher: CONEXPO-CON/AGG Face the world。Most of them are from North America.，So North America is a very important region for us.。This is a great opportunity to connect with customers in North America.。This is an investment.——We need to spend time.、Energy and resources to reach customers across North America。Make meaningful connections with the vast majority of industry players and absorb industry information within a week，This is a very valuable thing.。For Caterpillar，This makes CONEXPO-CON/AGG Become a valuable investment。
