Yuchai: Take the Strategy as the Guide and Lay out the International Market in an All-round Way

Although the overseas market is extremely broad.，But there are many famous international brands.，The competition is fierce。What does Yuchai rely on to occupy a place?？

Wang Limin, vice president of Yuchai shares, said.：“Yuchai as‘Made in China’National brand，Be able to walk out of Guangxi、Go abroad、Go to the world，It relies on Yuchai's brand and strategy.，There is also national policy support.。”

Yuchai began to implement the internationalization strategy a long time ago.，On the one hand, we should vigorously expand the international market.，On the other hand, actively seek international cooperation.。After years of effort，“International Yuchai”Has taken shape。

·800 domestic buses equipped with Yuchai natural gas engines were put into operation in Monterrey, Mexico，This is the largest order for Chinese passenger cars exported to Mexico so far.。

By the end of 2021，Yuchai released the 1235 strategy.，Strategy for Yuchai、Route、Targets and so on have been adjusted.。Future，The overseas market of Yuchai will be guided by market demand.，Expand platform channels，Strengthen terminal pull，Improve operational capability，Play well“Linkage between domestic market and overseas market”A combination of punches。

·Carry Yuchai in batchYC6KLiugong Mine Wide-body Vehicle with 13 Engines Delivered to a South American Coal Mine User。

On the market side，Yuchai Commercial Vehicle Sector Focuses on Developing Heavy Machinery、Light machine market，Stronger and Bigger Southeast Asia、Africa and other markets，At the same time in Europe、India and other countries and regions carry out localization support，Increase the proportion of localized employees，Build an international marketing team；The General Machinery sector will continue to cooperate with overseas teams to push inside and pull outside.，Strengthen the guarantee of service accessories in the market segments，Develop more supporting projects for overseas main engine factories of General Machinery，New overseas sales channels，Strive to sell some matching Yuchai mainframe products overseas together.；The marine power sector focuses on the power generation market of telecom data centers such as the Philippines.，At the same time, it has intensified its efforts to attack Bangladesh.、Korea、Indonesia、Sri Lanka、Singapore、Canada and other marine machinery markets，And in Malaysia、Taiwan、Pakistan、Five new developments in Algeria and other regionsOEM，Form a new growth point of ship power。

·YuchaiYC12VCExport of high-power Generator set to the Republic of Djibouti，Help Zhongji“The Belt and Road”Cooperative project construction。

In terms of service，At present, Yuchai has set up 12 overseas offices、7 regions、Three stationary points，Developed 293 overseas service agents，Service Parts Guarantee Covering Asia、Africa、South America、37 countries on four continents including Europe（Area）。Future，Yuchai will build regional accessories subsidiaries in some mature markets./Central Library，Implement the operation center model，Further consolidate the terminal strength，Ensure the effectiveness of terminal pull。

 ·Overseas technicians of Yuchai carry out relevant training for users in West Africa。“Accessories and service guarantee are one of the advantages of Yuchai.，In the future, Yuchai will step up the layout of overseas service networks，Circle fans with strength，Accelerate the pace of internationalization。”Xue Liang, deputy general manager of Yuchai Overseas Business Department, said.。Future，The competition in China's automobile industry market will become more and more cruel.，Overseas markets may have greater potential.、More opportunities，Yuchai will go all out。

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